• The semantic differential (SD) is a measurement scale designed to measure a person's subjective perception of, and affective reactions to, the properties of concepts, objects, and events by making use of a set of bipolar scales. (wikipedia.org)
  • The framework, which consists of six subsequent steps, advocates particular attention for collecting the set of relevant bipolar scales, linguistic testing of semantic bipolarity, and establishing semantic differential dimensionality. (wikipedia.org)
  • The semantic differential is today one of the most widely used scales used in the measurement of attitudes. (wikipedia.org)
  • The values have scales based on semantic differentials. (visualcomplexity.com)
  • The results have been distilled into five consistent questionnaires using semantic differential scales. (bartneck.de)
  • Language attitudes will be studied by looking at social attractiveness and social status and applying traits from semantic- differential scales. (lu.se)
  • Processing relative clauses varying on syntactic and semantic dimensions - An analysis with event-related potentials. (mpg.de)
  • When users communicate poorly, both syntactic and semantic conflicts increase. (lu.se)
  • You can revamp your online surveys for better insights with Semantic Differential Scale . (paperform.co)
  • The Semantic Scale is an excellent tool used in surveys to measure and understand people's attitudes toward a specific subject. (paperform.co)
  • This ready-to-use Semantic Differential Scale Form Template comes equipped with a collection of pre-built survey questions that provide opposing viewpoints on each side of the scale. (paperform.co)
  • What is the Semantic Differential Scale? (paperform.co)
  • For example, instead of merely asking if someone likes a product or not, the Semantic Differential Scale may present opposing attributes like "Innovative" and "Traditional," with options in between such as "Neutral" or "Somewhat Innovative. (paperform.co)
  • When to use the Semantic Differential Scale? (paperform.co)
  • How is the Semantic Differential Scale different from the Likert scale? (paperform.co)
  • The Semantic Differential Scale and the Likert scale may seem similar, but they have distinct differences. (paperform.co)
  • The Semantic Differential Scale goes deeper. (paperform.co)
  • So, when using the Semantic Differential Scale, you'll encounter a spectrum of options that reflect the full range between those polarized attributes. (paperform.co)
  • How to make an effective Semantic Scale questionnaire? (paperform.co)
  • Create a semantic differential scale for analyzing user's perceptions of the home page (and other landing pages) of a university web sites or another category of websites of your choice (e.g. think about your term project). (unige.ch)
  • To prepare a semantic differential scale, you must first think of a number of words with opposite meanings that are applicable to describing the subject of the test. (zillionit.com)
  • Participants watched two sets of visual images under four different lighting conditions and provided feedback on their emotions and evaluations through the Multiple Mood States Scale, Two-Dimensional Mood Scale, and Semantic Differential Scale. (frontiersin.org)
  • Theory of Planned Behavior - Semantic Differential Attitude Scale [Time Frame: Assessed at baseline, 3 months (immediately post intervention), 6 months, and 12 months. (who.int)
  • Charles E. Osgood's theory of the semantic differential exemplifies the more general attempt to measure the semantics, or meaning, of words, particularly adjectives, and their referent concepts. (wikipedia.org)
  • Theoretical underpinnings of Charles E. Osgood's semantic differential have roots in the medieval controversy between the nominalists and realists. (wikipedia.org)
  • Osgood's theoretical work also bears affinity to linguistics and general semantics and relates to Korzybski's structural differential. (wikipedia.org)
  • Verhagen and colleagues introduce a framework to assist researchers in applying the semantic differential. (wikipedia.org)
  • These data are consistent with a theoretical framework in which there are age-related dissociations between peripheral and central processes across semantic and episodic memory. (psu.edu)
  • For these purposes, we are exploring a rich semantic framework for differential programming based on generalised smooth spaces known as diffeological spaces. (easychair.org)
  • NG-Tax 2.0: A Semantic Framework for High-Throughput Amplicon Analysis. (cdc.gov)
  • Attitudes toward younger and older adults: The German Aging Semantic Differential. (mpg.de)
  • In 1958, as part of the MK Ultra program, the CIA gave Osgood $192,975 to finance a world-wide study of 620 key words in 30 cultures using semantic differential. (wikipedia.org)
  • This study reports the construction of a psychometrical measure, based on the semantic differential technique, for acoustic properties' evaluation in aircraft interiors. (bvsalud.org)
  • Two studies composed the research: a first study of semantic descriptors, and a second one for measure construction. (bvsalud.org)
  • An experimental method for semantic field study. (mpi.nl)
  • The remote perception study shows no deviation from chance by the criterion developed here but the resulting two-dimensional semantic structure shows parallels with that from the comparison study and gives weak evidence for the existence of the underlying semantic dimensions of predominately man-made scenes versus predominately natural scenes and the presence versus the absence of land-water interfaces in the scenes. (cia.gov)
  • The semantic differential technique reveals information on three basic dimensions of attitudes: evaluation, potency (i.e. strength) and activity. (zillionit.com)
  • A detailed presentation on the development of the semantic differential is provided in Cross-Cultural Universals of Affective Meaning. (wikipedia.org)
  • Two other assessment tools were also administered for comparison purposes (Wise's ATA and a semantic differential measure). (causeweb.org)
  • The research methods include a complex method of semantic differential modeling, which integrates correlation-regression analysis, cluster analysis, and expert evaluations. (edu.pl)
  • The use of semantic differential based on the involvement of quantitative methods of mathematical modeling allows increasing the degree of validity of management decisions. (edu.pl)
  • Innovation is a complex interdisciplinary integration of research methods based on the philosophy of semantic differential, allowing the integration of approaches to harmonize the interests of transport companies and consumers of their services with the results of cooperation in the field of freight transportation. (edu.pl)
  • The harmonization and balancing of interests in the field of B2B take into account the results of modeling the semantic differential in management. (edu.pl)
  • This OSS design had meant to increase the sensitivity of the SD method to any semantic biases in responses of people within the same culture and educational background. (wikipedia.org)
  • Differential programming, particularly systems based on Automatic Differentiation, has recently become a popular method to approach high-dimensional optimisation and integration problems found in machine learning and computational statistics. (easychair.org)
  • The authors employed 2 semantic memory tasks (lexical decision and multiplication verification) using data from 2 sessions (for a total of 4 semantic data sets) and 2 episodic memory tasks (hybrid visual search and memory search with digits and with words as stimuli). (psu.edu)
  • Factor analyses using slope and intercept data from the 8 experimental data sets indicated the presence of 3 latent factors: a single intercept factor for both episodic and semantic tasks and separate slope factors for episodic and semantic tasks. (psu.edu)
  • Semantic memory organization and retrieval is a cutting edge topic that is being studied from different fields such as Linguistics, Psychology, Computer Science and Neuroscience. (unav.edu)
  • Differential age effects in semantic and episodic memory. (psu.edu)
  • Differential age effects on semantic and syntactic priming. (mpg.de)
  • The progressive aphasias have been divided into 3 groups: progressive nonfluent aphasia, semantic dementia, and logopenic progressive aphasia. (medscape.com)
  • Report how well the users understood the differentials. (unige.ch)
  • Semantic differential modeling can serve as an effective tool in strategic planning, not only for transport companies and railway enterprises, but also for those institutions where it is necessary to identify the most important areas of activity. (edu.pl)
  • No system can force users to communicate perfectly, and no system can detect semantic conflicts. (lu.se)
  • A modified version of the semantic differential, which was used 10 years ago, was applied. (psychiatriapolska.pl)
  • They perceive mentally ill people in a wider perspective (11 differential categories in 2000 compared to 19 differential categories in 2010. (psychiatriapolska.pl)
  • Compared to Likert-type scales, semantic differentials have advantages when it comes to measuring multidimensional constructs in different contexts. (uxpajournal.org)
  • When and how to use Likert and semantic differential scales. (udemy.com)
  • The project developed a Health Care Professional Attitude Scale consisting of three Semantic Differential Scales and one Likert-type scale and administered it at 2, 4, and 6 months postworkshop. (nih.gov)
  • Easily create surveys using 80+ ready made question-types such as Van Westendorp scale, Likert Scale, Net Promoter Score and Semantic Differential Scale. (questionpro.com)
  • In two-choice go/nogo tasks pictures of objects were manually classified on the basis of semantic and phonological information. (mpi.nl)
  • These observations are interpreted in the context of the summation hypothesis (Hillis & Caramazza, 1991), according to which the activation of lexical entries for production would be made on the basis of semantic information and, when available, on the basis of form-specific information. (mpi.nl)
  • Electrophysiological correlates of basic semantic composition in people with aphasia. (mpg.de)
  • Dissociable contributions of frontal and temporal brain regions to basic semantic composition. (mpg.de)
  • Differential contributions of left-hemispheric language regions to basic semantic composition. (mpg.de)
  • In the present study, the authors examined with event-related brain potentials whether phonological encoding in picture naming is mediated by basic semantic feature retrieval or proceeds independently. (mpi.nl)
  • The findings indicate that phonological code retrieval is not strictly contingent on prior basic semantic feature processing. (mpi.nl)
  • determination of the minimum number of orthogonal dimensions (or axes) which exhausts the dimensionality of the semantic space allows maximum efficiency in defining that semantic space (Osgood, et al. (uconn.edu)
  • Background: Reading words for meaning relies on orthographic, phonological and semantic processing. (cardiff.ac.uk)
  • The temporal evolution of processing in these routes is not well understood, although theoretical evidence predicts early phonological processing followed by interactive phonological and semantic processing. (cardiff.ac.uk)
  • At 400 ms, there was continued phonological processing in the inferior frontal gyrus and additional semantic processing in the anterior temporal cortex. (cardiff.ac.uk)
  • There was also an area in the left temporoparietal junction which was implicated in both phonological and semantic processing. (cardiff.ac.uk)
  • Discussion: The results support the prediction of early phonological processing followed by an interaction of phonological and semantic processing during word recognition. (cardiff.ac.uk)
  • Phonological encoding is not contingent on semantic feature retrieval: An electrophysiological study on object naming. (mpi.nl)
  • Does phonological encoding in speech production always follow the retrieval of semantic knowledge? (mpi.nl)
  • In this article a new approach to the distinction between serial/contingent and parallel/independent processing in the human cognitive system is applied to semantic knowledge retrieval and phonological encoding of the word form in picture naming. (mpi.nl)
  • The findings indicate that phonological encoding can proceed in parallel to the retrieval of semantic features. (mpi.nl)
  • In 1958, as part of the MK Ultra program, the CIA gave Osgood $192,975 to finance a world-wide study of 620 key words in 30 cultures using semantic differential. (wikipedia.org)
  • The semantic differential originated from the work of Charles Osgood in the 1950s as a technique for scaling people on their responses to pairs of bipolar adjectives in relation to concepts (Gable, 1993). (uconn.edu)
  • The Surveyor methodology rests on classic semantic differential studies demonstrating that three universal dimensions underlie human affect (Osgood, 1964). (sociology.org)
  • Since Osgood and colleagues (see Snider & Osgood, 1969) studied the connotative meaning of colors, we utilized their innovative semantic differential technique to address the issue. (tricourilemele.ro)
  • Using 10 items, the TrustDiff semantic differential measures user perceptions of the Benevolence, Integrity, and Competence of an online vendor. (uxpajournal.org)
  • Charles E. Osgood's theory of the semantic differential exemplifies the more general attempt to measure the semantics, or meaning, of words, particularly adjectives, and their referent concepts. (wikipedia.org)
  • Osgood's theoretical work also bears affinity to linguistics and general semantics and relates to Korzybski's structural differential. (wikipedia.org)
  • Differential cortical contribution of syntax and semantics: An fMRI study on two-word phrasal processing. (mpg.de)
  • The results also have implications for the classical interpretation of N400-like responses as markers for semantic processing. (cardiff.ac.uk)
  • By contrast, the patient for whom conversion procedures were available did not produce semantic errors in transcoding tasks and did not produce lexically inconsistent responses in multiple picture-naming tasks. (mpi.nl)
  • To this end, I designed a semantic differential, for which data are typically analyzed via factor analysis. (uconn.edu)
  • We illustrate how Heise (1997) improved the first-generation paper-and-pencil techniques for producing more highly reliable and valid semantic differential data with ATTITUDE, a Pascal-based computer program that was much more efficient, less costly and useable with non-romanized languages like Japanese and Chinese. (sociology.org)
  • Project Magellan produces a third-generation improvement on the collection of semantic differential data with Surveyor . (sociology.org)
  • This new instrument has the potential for collecting semantic differential-type data with high reliability and validity anywhere in the world via the Internet. (sociology.org)
  • The research question is can common factor analysis of a semantic differential yield a meaningful, useful structure for describing the construct of optimism? (uconn.edu)
  • The Japanese version of the semantic differential used through the 1990s, called TAIDO (= ATTITUDE), is shown in the Figure 2. (sociology.org)
  • Prosodic cues to semantic structure in native and nonnative listening. (mpi.nl)
  • This effect has been explained as a search for focus, furthering rapid apprehension of semantic structure. (mpi.nl)
  • A detailed presentation on the development of the semantic differential is provided in Cross-Cultural Universals of Affective Meaning. (wikipedia.org)
  • This paper places Project Magellan within the larger semantic differential tradition. (sociology.org)
  • to this end, an attempt was made to converge a semantic database with the unified medical language system (UMLS) knowledge base, using MetaMap tool and natural language processing. (nih.gov)
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  • An additional manipulation of the duration of the faster and presumably mediating process (semantic retrieval) allowed to derive differential predictions from the two alternative models. (mpi.nl)
  • The introduction of a semantic task mixing procedure allowed for selectively manipulating the speed of semantic feature retrieval. (mpi.nl)
  • Serial and parallel models were tested on the basis of their differential predictions for the effect of this manipulation on the lateralized readiness potential and N200 component. (mpi.nl)