Advertising as Topic: The act or practice of calling public attention to a product, service, need, etc., especially by paid announcements in newspapers, magazines, on radio, or on television. (Random House Unabridged Dictionary, 2d ed)Tobacco Industry: The aggregate business enterprise of agriculture, manufacture, and distribution related to tobacco and tobacco-derived products.Marketing: Activity involved in transfer of goods from producer to consumer or in the exchange of services.Television: The transmission and reproduction of transient images of fixed or moving objects. An electronic system of transmitting such images together with sound over a wire or through space by apparatus that converts light and sound into electrical waves and reconverts them into visible light rays and audible sound. (From Webster, 3rd ed)Mass Media: Instruments or technological means of communication that reach large numbers of people with a common message: press, radio, television, etc.Drug Industry: That segment of commercial enterprise devoted to the design, development, and manufacture of chemical products for use in the diagnosis and treatment of disease, disability, or other dysfunction, or to improve function.Persuasive Communication: A mode of communication concerned with inducing or urging the adoption of certain beliefs, theories, or lines of action by others.Food Industry: The industry concerned with processing, preparing, preserving, distributing, and serving of foods and beverages.Marketing of Health Services: Application of marketing principles and techniques to maximize the use of health care resources.Commerce: The interchange of goods or commodities, especially on a large scale, between different countries or between populations within the same country. It includes trade (the buying, selling, or exchanging of commodities, whether wholesale or retail) and business (the purchase and sale of goods to make a profit). (From Random House Unabridged Dictionary, 2d ed, p411, p2005 & p283)Radio: The transmission and reception of electric impulses or signals by means of electric waves without a connecting wire, or the use of these waves for the wireless transmission of electric impulses into which sound is converted. (From Webster's 3d)Alcoholic Beverages: Drinkable liquids containing ETHANOL.Social Marketing: Use of marketing principles also used to sell products to consumers to promote ideas, attitudes and behaviors. Design and use of programs seeking to increase the acceptance of a social idea or practice by target groups, not for the benefit of the marketer, but to benefit the target audience and the general society.Periodicals as Topic: A publication issued at stated, more or less regular, intervals.Smoking: Inhaling and exhaling the smoke of burning TOBACCO.Government Regulation: Exercise of governmental authority to control conduct.Product Packaging: Form in which product is processed or wrapped and labeled. PRODUCT LABELING is also available.Newspapers: Publications printed and distributed daily, weekly, or at some other regular and usually short interval, containing news, articles of opinion (as editorials and letters), features, advertising, and announcements of current interest. (Webster's 3d ed)Deception: The act of deceiving or the fact of being deceived.Voluntary Health Agencies: Non-profit organizations concerned with various aspects of health, e.g., education, promotion, treatment, services, etc.United StatesConsumer Advocacy: The promotion and support of consumers' rights and interests.Consumer Participation: Community or individual involvement in the decision-making process.Legislation as Topic: The enactment of laws and ordinances and their regulation by official organs of a nation, state, or other legislative organization. It refers also to health-related laws and regulations in general or for which there is no specific heading.Sexism: Prejudice or discrimination based on gender or behavior or attitudes that foster stereotyped social roles based on gender.Public Opinion: The attitude of a significant portion of a population toward any given proposition, based upon a measurable amount of factual evidence, and involving some degree of reflection, analysis, and reasoning.Health Promotion: Encouraging consumer behaviors most likely to optimize health potentials (physical and psychosocial) through health information, preventive programs, and access to medical care.Ethics: The philosophy or code pertaining to what is ideal in human character and conduct. Also, the field of study dealing with the principles of morality.Social Control, Formal: Control which is exerted by the more stable organizations of society, such as established institutions and the law. They are ordinarily embodied in definite codes, usually written.Freedom: The rights of individuals to act and make decisions without external constraints.Provider-Sponsored Organizations: Entities sponsored by local hospitals, physician groups, and other licensed providers which are affiliated through common ownership or control and share financial risk whose purpose is to deliver health care services.Economic Competition: The effort of two or more parties to secure the business of a third party by offering, usually under fair or equitable rules of business practice, the most favorable terms.Hotlines: A direct communication system, usually telephone, established for instant contact. It is designed to provide special information and assistance through trained personnel and is used for counseling, referrals, and emergencies such as poisonings and threatened suicides.Taxes: Governmental levies on property, inheritance, gifts, etc.Communications Media: The means of interchanging or transmitting and receiving information. Historically the media were written: books, journals, newspapers, and other publications; in the modern age the media include, in addition, radio, television, computers, and information networks.United States Food and Drug Administration: An agency of the PUBLIC HEALTH SERVICE concerned with the overall planning, promoting, and administering of programs pertaining to maintaining standards of quality of foods, drugs, therapeutic devices, etc.Food: Any substances taken in by the body that provide nourishment.Smoking Cessation: Discontinuation of the habit of smoking, the inhaling and exhaling of tobacco smoke.Consumer Product SafetyFinancial Support: The provision of monetary resources including money or capital and credit; obtaining or furnishing money or capital for a purchase or enterprise and the funds so obtained. (From Random House Unabridged Dictionary, 2d ed.)Spiritual Therapies: Mystical, religious, or spiritual practices performed for health benefit.Tobacco: A plant genus of the family SOLANACEAE. Members contain NICOTINE and other biologically active chemicals; its dried leaves are used for SMOKING.Australia: The smallest continent and an independent country, comprising six states and two territories. Its capital is Canberra.Legislation, Drug: Laws concerned with manufacturing, dispensing, and marketing of drugs.Inflation, Economic: An increase in the volume of money and credit relative to available goods resulting in a substantial and continuing rise in the general price level.Aspirations (Psychology): Strong desires to accomplish something. This usually pertains to greater values or high ideals.Public Policy: A course or method of action selected, usually by a government, from among alternatives to guide and determine present and future decisions.Drug Prescriptions: Directions written for the obtaining and use of DRUGS.Data Collection: Systematic gathering of data for a particular purpose from various sources, including questionnaires, interviews, observation, existing records, and electronic devices. The process is usually preliminary to statistical analysis of the data.Health Education: Education that increases the awareness and favorably influences the attitudes and knowledge relating to the improvement of health on a personal or community basis.Government: The complex of political institutions, laws, and customs through which the function of governing is carried out in a specific political unit.Beer: An alcoholic beverage usually made from malted cereal grain (as barley), flavored with hops, and brewed by slow fermentation.Product Labeling: Use of written, printed, or graphic materials upon or accompanying a product or its container or wrapper. It includes purpose, effect, description, directions, hazards, warnings, and other relevant information.Plants, Toxic: Plants or plant parts which are harmful to man or other animals.Public Relations: Relations of an individual, association, organization, hospital, or corporation with the publics which it must take into consideration in carrying out its functions. Publics may include consumers, patients, pressure groups, departments, etc.Journalism, Medical: The collection, writing, and editing of current interest material on topics related to biomedicine for presentation through the mass media, including newspapers, magazines, radio, or television, usually for a public audience such as health care consumers.Civil Rights: Legal guarantee protecting the individual from attack on personal liberties, right to fair trial, right to vote, and freedom from discrimination on the basis of race, color, religion, sex, age, disability, or national origin. (from http://www.usccr.gov/ accessed 1/31/2003)Adolescent Behavior: Any observable response or action of an adolescent.Social Control Policies: Decisions for determining and guiding present and future objectives from among alternatives.Tobacco Products: Substances and products derived from NICOTIANA TABACUM.Attitude: An enduring, learned predisposition to behave in a consistent way toward a given class of objects, or a persistent mental and/or neural state of readiness to react to a certain class of objects, not as they are but as they are conceived to be.Health Knowledge, Attitudes, Practice: Knowledge, attitudes, and associated behaviors which pertain to health-related topics such as PATHOLOGIC PROCESSES or diseases, their prevention, and treatment. This term refers to non-health workers and health workers (HEALTH PERSONNEL).Health Food: A non-medical term defined by the lay public as a food that has little or no preservatives, which has not undergone major processing, enrichment or refinement and which may be grown without pesticides. (from Segen, The Dictionary of Modern Medicine, 1992)Feminism: The theory of the political, economic, and social equality of the sexes and organized activity on behalf of women's rights and interests. (Webster New Collegiate Dictionary, 1981)Guidelines as Topic: A systematic statement of policy rules or principles. Guidelines may be developed by government agencies at any level, institutions, professional societies, governing boards, or by convening expert panels. The text may be cursive or in outline form but is generally a comprehensive guide to problems and approaches in any field of activity. For guidelines in the field of health care and clinical medicine, PRACTICE GUIDELINES AS TOPIC is available.Food-Processing Industry: The productive enterprises concerned with food processing.Pharmaceutical Services, Online: Pharmacy services accessed via electronic means.Tobacco, Smokeless: Powdered or cut pieces of leaves of NICOTIANA TABACUM which are inhaled through the nose, chewed, or stored in cheek pouches. It includes any product of tobacco that is not smoked.Politics: Activities concerned with governmental policies, functions, etc.Awareness: The act of "taking account" of an object or state of affairs. It does not imply assessment of, nor attention to the qualities or nature of the object.Public Health: Branch of medicine concerned with the prevention and control of disease and disability, and the promotion of physical and mental health of the population on the international, national, state, or municipal level.Wit and Humor as Topic: The faculty of expressing the amusing, clever, or comical or the keen perception and cleverly apt expression of connections between ideas that awaken amusement and pleasure. (From Random House Unabridged Dictionary, 2d ed)Publishing: "The business or profession of the commercial production and issuance of literature" (Webster's 3d). It includes the publisher, publication processes, editing and editors. Production may be by conventional printing methods or by electronic publishing.Conflict of Interest: A situation in which an individual might benefit personally from official or professional actions. It includes a conflict between a person's private interests and official responsibilities in a position of trust. The term is not restricted to government officials. The concept refers both to actual conflict of interest and the appearance or perception of conflict.Pharmaceutical Preparations: Drugs intended for human or veterinary use, presented in their finished dosage form. Included here are materials used in the preparation and/or formulation of the finished dosage form.Motion Pictures as Topic: The art, technique, or business of producing motion pictures for entertainment, propaganda, or instruction.Prescription Drugs: Drugs that cannot be sold legally without a prescription.Internet: A loose confederation of computer communication networks around the world. The networks that make up the Internet are connected through several backbone networks. The Internet grew out of the US Government ARPAnet project and was designed to facilitate information exchange.Catholicism: The Christian faith, practice, or system of the Catholic Church, specifically the Roman Catholic, the Christian church that is characterized by a hierarchic structure of bishops and priests in which doctrinal and disciplinary authority are dependent upon apostolic succession, with the pope as head of the episcopal college. (From Webster, 3d ed; American Heritage Dictionary, 2d college ed)Tars: Viscous materials composed of complex, high-molecular-weight compounds derived from the distillation of petroleum or the destructive distillation of wood or coal. (McGraw-Hill Dictionary of Scientific and Technical Terms, 4th ed)Victoria: A state in southeastern Australia, the southernmost state. Its capital is Melbourne. It was discovered in 1770 by Captain Cook and first settled by immigrants from Tasmania. In 1851 it was separated from New South Wales as a separate colony. Self-government was introduced in 1851; it became a state in 1901. It was named for Queen Victoria in 1851. (From Webster's New Geographical Dictionary, 1988, p1295 & Room, Brewer's Dictionary of Names, p574)Consumer Health Information: Information intended for potential users of medical and healthcare services. There is an emphasis on self-care and preventive approaches as well as information for community-wide dissemination and use.Health Policy: Decisions, usually developed by government policymakers, for determining present and future objectives pertaining to the health care system.

Impact of market value on human mate choice decisions. (1/893)

Mate choice strategies are a process of negotiation in which individuals make bids that are constrained by their status in the market place. Humans provide an unusual perspective on this because we can measure their explicitly expressed preferences before they are forced to make any choices. We use advertisements placed in newspaper personal columns to examine, first, the extent to which evolutionary considerations affect the level of competition (or market value) during the reproductively active period of people's lives and, second, the extent to which market value influences individual's willingness to make strong demands of prospective mates. We show that female market value is determined principally by women's fecundity (and, to a lesser extent, reproductive value), while male market value is determined by men's earning potential and the risk of future pairbond termination (the conjoint probability that the male will either die or divorce his partner during the next 20 years). We then show that these selection preferences strongly influence the levels of demands that men and women make of prospective partners (although older males tend to overestimate their market value).  (+info)

Recognition of cigarette brand names and logos by primary schoolchildren in Ankara, Turkey. (2/893)

OBJECTIVE: To assess the smoking behaviour of primary schoolchildren and their ability to recognise brand names and logos of widely advertised cigarettes, compared with other commercial products intended for children. DESIGN: Cross-sectional survey in classroom settings using a questionnaire designed to measure attitudes towards smoking and the recognition of brand names and logos for 16 food, beverage, cigarette, and toothpaste products. SETTING: Ankara, Turkey. SUBJECTS: 1093 children (54.6% boys, 44.4% girls) aged 7-13 years (mean = 10, SD = 1), from grades 2-5. The student sample was taken from three primary schools--one school in each of three residential districts representing high, middle, and low income populations. MAIN OUTCOME MEASURES: Prevalence of ever-smoking, recognition of brand names and logos. RESULTS: Prevalence of ever-smoking was 11.7% overall (13.9% among boys and 9.1% among girls; p < 0.05). Children aged eight years or less had a higher prevalence of ever-smoking (19.6%) than older children (p < 0.002). Ever-smoking prevalence did not differ significantly across the three school districts. Ever-smoking prevalence was higher among children with at least one parent who smoked (15.3%) than among those whose parents did not (4.8%) (p < 0.001). Brand recognition rates ranged from 58.1% for Chee-tos (a food product) to 95.2% for Samsun (a Turkish cigarette brand). Recognition rates for cigarette brand names and logos were 95.2% and 80.8%, respectively, for Samsun; 84.0% and 90.5%, respectively, for Camel; and 92.1% and 69.5%, respectively, for Marlboro. The Camel logo and the Samsun and Marlboro brand names were the most highly recognised of all product logos and brand names tested. CONCLUSIONS: The high recognition of cigarette brand names and logos is most likely the result of tobacco advertising and promotion. Our results indicate the need to implement comprehensive tobacco control measures in Turkey.  (+info)

Tobacco control advocates must demand high-quality media campaigns: the California experience. (3/893)

OBJECTIVE: To document efforts on the part of public officials in California to soften the media campaign's attack on the tobacco industry and to analyse strategies to counter those efforts on the part of tobacco control advocates. METHODS: Data were gathered from interviews with programme participants, direct observation, written materials, and media stories. In addition, internal documents were released by the state's Department of Health Services in response to requests made under the California Public Records Act by Americans for Nonsmokers' Rights. Finally, a draft of the paper was circulated to 11 key players for their comments. RESULTS: In 1988 california voters enacted Proposition 99, an initiative that raised the tobacco tax by $0.25 and allocated 20% of the revenues to anti-tobacco education. A media campaign, which was part of the education programme, directly attacked the tobacco industry, exposing the media campaign to politically based efforts to shut it down or soften it. Through use of outsider strategies such as advertising, press conferences, and public meetings, programme advocates were able to counter the efforts to soften the campaign. CONCLUSION: Anti-tobacco media campaigns that expose industry manipulation are a key component of an effective tobacco control programme. The effectiveness of these campaigns, however, makes them a target for elimination by the tobacco industry. The experience from California demonstrates the need for continuing, aggressive intervention by nongovernmental organisations in order to maintain the quality of anti-tobacco media campaigns.  (+info)

Technology assessment and the drug use process. (4/893)

This activity is designed for pharmacists, physicians, physician assistants, nurses, and other healthcare team members, payers for health services, and healthcare executives. OBJECTIVES: Upon completion of this activity, the participant should be able to: 1. Describe the rationale behind, the development of, and the advantages arising from the formulary process, and discuss the health professionals involved in the creation of formularies. 2. Describe the impact of new drug development and technology on the drug use process. 3. Discuss the functions of the pharmacy and therapeutics committee. 4. Describe the impact of consumers on the drug use process.  (+info)

How patient outcomes are reported in drug advertisements. (5/893)

OBJECTIVE: To examine how changes in outcomes are reported in drug advertisements in medical journals. QUALITY OF EVIDENCE: Advertisements from a convenience sample of 38 issues of Canadian Family Physician, Canadian Journal of Anaesthesia, Canadian Journal of Psychiatry, Canadian Medical Association Journal, and the New England Journal of Medicine. MAIN MESSAGE: Method of reporting changes in clinical outcomes (relative risk reduction [RRR], absolute risk reduction [ARR], number needed to treat [NNT]), name of product, and company marketing product were sought. In the 22 advertisements included in the analysis, 11 reported results as RRRs; two reported results as RRRs, but readers could calculate ARRs or NNTs from figures given in the advertisement; and nine gave no measure of results, but readers could calculate RRRs, ARRs, or NNTs from figures given. CONCLUSIONS: Most companies report changes in outcomes as RRRs, and this bias could influence the way physicians prescribe. Changes to the rules governing journal advertising and increased emphasis on critical appraisal skills would help mitigate this bias.  (+info)

Features of sales promotion in cigarette magazine advertisements, 1980-1993: an analysis of youth exposure in the United States. (6/893)

OBJECTIVE: To examine the presence of features of sales promotion in cigarette advertising in United States magazines, and to describe trends in youth (ages 12-17) exposure to such advertising (termed "promotional advertising"). DESIGN: Analysis of 1980-1993 annual data on: (a) total pages and expenditures for "promotional advertising" (advertising that contains features of sales promotion) in 36 popular magazines (all magazines for which data were available), by cigarette brand; and (b) readership characteristics for each magazine. We defined promotional advertising as advertisements that go beyond the simple advertising of the product and its features to include one or more features of sales promotion, such as coupons, "retail value added" promotions, contests, sweepstakes, catalogues, specialty item distribution, and sponsorship of public entertainment or sporting events. MAIN OUTCOME MEASURES: Total pages of, and expenditures for promotional advertising in magazines; and gross impressions (number of readers multiplied by the number of pages of promotional advertising) among youth and total readership. RESULTS: During the period 1980-1993, tobacco companies spent $90.2 million on promotional advertising in the 36 magazines. The proportion of promotional advertising appearing in "youth" magazines (defined as magazines with a greater than average proportion of youth readers) increased from 7% in 1980 to nearly 100% in 1987. Although youth readers represented only 19% of magazine readers, the proportion of youth gross impressions to total gross impressions of tobacco promotional advertising exceeded this value throughout the entire period 1985-1993, peaking at 33% in 1987. The five "youth" cigarette brands (defined as brands smoked by at least 2.5% of smokers aged 10-15 years in 1993) accounted for 59% of promotional advertising in all magazines, but for 83% of promotional advertising in youth magazines during the study period. CONCLUSIONS: In their magazine advertising, cigarette companies are preferentially exposing young people to advertisements that contain sales promotional features.  (+info)

Sharing the blame: smoking experimentation and future smoking-attributable mortality due to Joe Camel and Marlboro advertising and promotions. (7/893)

BACKGROUND: Despite public denials, internal tobacco company documents indicate that adolescents have long been the target of cigarette advertising and promotional activities. Recent longitudinal evidence suggests that 34% of new experimentation occurs because of advertising and promotions. OBJECTIVE: To apportion responsibility for smoking experimentation and future smoking-attributable mortality among major cigarette brands attractive to young people (Camel and Marlboro). DATA SOURCES, SETTING, AND PARTICIPANTS: Data were from confirmed never-smoking adolescents (12-17 years old) responding to the 1993 (n = 2659) and 1996 (n = 2779) population-based California Tobacco Surveys. MAIN OUTCOMES: Adolescents named the brand of their favourite cigarette advertisements and tobacco promotional items. Using these "market shares" and the relative importance of advertising and promotions in encouraging smoking, we estimated how many new experimenters from 1988 to 1998 in the United States can be attributed to Camel and Marlboro. From other data on the natural history of smoking, we projected how many future deaths in the United States can be attributed to each brand. RESULTS: Although Camel advertisements were favoured more than Marlboro and other brands in 1993 and 1996, the "market share" for promotional items shifted markedly during this period from Camel and other brands towards Marlboro. We estimated that between 1988 and 1998, there will be 7.9 million new experimenters because of tobacco advertising and promotions. This will result in 4.7 million new established smokers: 2.1, 1.2, and 1.4 million due to Camel, Marlboro, and other brands' advertising and promotions, respectively. Of these, 1.2 million will eventually die from smoking-attributable diseases: 520,000 from Camel, 300,000 from Marlboro, and the remainder from other brands. CONCLUSIONS: Our analysis provides a reasonable first estimate at sharing the blame for the long-term health consequences of smoking among the major brands that encourage adolescents to start smoking.  (+info)

Psychosocial predictors of cigarette smoking among adolescents living in public housing developments. (8/893)

BACKGROUND: Adolescents residing in low-income public housing developments in inner-city regions may be particularly vulnerable to a variety of risk factors associated with cigarette smoking. OBJECTIVE: To elucidate the aetiology of cigarette smoking among adolescents living in public housing developments. DESIGN, SETTING, AND SUBJECTS: We examined predictors of smoking from four domains: background characteristics, social influences, behavioural control, and psychosocial characteristics using a sample of seventh graders (mean age 12.9 years) who reside in public housing developments in New York City (n = 624). The addresses of participants in a larger investigation of the aetiology and prevention of smoking were checked to determine if they lived in one of 335 public housing developments in New York City. All participants living in public housing developments were included in the current study. MAIN OUTCOME MEASURES: African-American and Hispanic students completed questionnaires about their cigarette use, social pressures to smoke, smoking attitudes, smoking knowledge, and smoking resistance skills. Students also provided information on demographic and behavioural control (such as church and school attendance). RESULTS: Logistic regression analyses indicated that social influences from friends and family members predicted smoking. Psychosocial characteristics such as advertising resistance skills, anti-smoking attitudes, and refusal skills lowered the odds of smoking. CONCLUSIONS: These findings suggest that smoking prevention approaches targeted at these young people should increase their awareness of social pressures to smoke, correct misperceptions about the prevalence of smoking among friends, and teach relevant psychosocial skills.  (+info)

Wednesday 06 December 2000. 6 December 2000- Immediate release. Tobacco Advertising & Promotion Bill will save lives and must be given highest priority. The tobacco advertising and promotion bill will save three thousand lives a year in the long run, and remains the most significant outstanding item in the governments public health agenda. "Tobacco advertising increases cigarette consumption and therefore causes more addiction, illness and premature death. It seems so clever and cheeky, but tobacco advertising is really a seductive long term killer" said Clive Bates, Director of ASH.. ASH reminded the government that a ban on tobacco advertising is one of the few remaining unfulfilled 1997 manifesto commitment sand called for the Bill to be given the highest priority in next session. ASH Director, Clive Bates said: "Its not enough that the bill has been included in the Queens speech. The government must ensure that the bill is given adequate Parliamentary time. Labour made a clear manifesto ...
2. RICHARD W. POLLAY teaches at the University of British Columbia. His teaching interests include advertising and marketing management, dealing with corporate decisions on marketing and consumer research, and advertising strategy and implementation. He and his students consult with many regional businesses every year. His recent research on cigarette advertising has covered topics like the targeting of children, the use of public relations, ethnic targeting, self-regulation, motivation research, media choices, and managerial strategies and tactics. The History of Advertising Archives, which he curates, has North Americas largest collection of cigarette ads, and substantial documentation assembled as the Tobacco Industry Promotion Series (TIPS). This work has led to many publications and to serving as an expert witness in court, testifying on the character, functions, and management of cigarette advertising, public relations, and consumer expectations in the cases of Cipollone v. Liggett et al. ...
H&O What have studies shown about direct-to-consumer advertising of medical treatments?. LS A few studies have evaluated direct-to-consumer advertising of medical treatments, but they are not the most authoritative because they are not easy to conduct. Gregory A. Abel, MD, MPH, has published studies on patient awareness and prescribing habits.1,2 For the study on patient awareness, Dr Abel mailed questionnaires to patients who were receiving cancer treatments to assess their awareness of advertising. The study found that patients were highly aware of this type of advertising, and that it prompted a modest amount of discussion with their healthcare provider. Few patients, however, reported changes in therapy. The study on prescribing patterns found that for every million dollars spent on direct-to-consumer advertising for aromatase inhibitors, there was an associated increase 3 months later in appropriate prescriptions, but no significant change for inappropriate prescriptions.. In the oncology ...
Tobacco advertising ban is a huge victory for public health As the Tobacco Advertising and Promotion bill reached its final stages, [1] ASH said the measure marked a major step forward in the campaign to reduce smoking. ASH Research Manager Amanda Sandford commented:. "This is a victory for public health. The government is to be congratulated for putting the health of the nation firmly before the commercial interests of the tobacco industry. The measure is long overdue but we are delighted that at long last the UK will be joining the growing list of countries that have banned tobacco advertising and promotion. It is an important health measure that will save around 3,000 lives a year.". Ms Sandford added that the ban will strengthen the call for international action to curb tobacco promotion.. "The ban should bolster the UKs position in the current negotiations of the WHOs Framework Convention on Tobacco Control which, if successful, will result in a global treaty on tobacco control." ...
In 2018 the volume of internet advertising exceeded CZK 28 billion. Compared to 2017, this represents growth of 23 per cent caused, in absolute figures, primarily by display advertising (+23 %) and search advertising (+25 %). From the viewpoint of the manner of advertising space purchase, the programmatic purchase of display advertising increased by 54 per cent. Expectations for the coming year are also optimistic; the survey participants assume that online advertising will continue to grow by 14 per cent in 2019. Out of the total advertising expenditures, online advertising accounts for a 25 per cent share. The data come from the annual survey of Internet advertising performance conducted for SPIR by Median.. For detailed information please see http://www.inzertnivykony.cz/en .. ...
Collection: R.C. Maxwell Company Outdoor Advertising. Spatial Coverage: New York, Binghamton. Tone: Black & White. Title: Alcoholic Beverages, ale, beer, Coffee, Lager Beer-Ales (3 advertisements). Genre: advertisements. Date: 1949 Aug. 1. Placement Company: R.C. Maxwell Co. Trenton N.J.. Type: outdoor advertising. Subject: Beverage.
[117 Pages Report] Check for Discount on Global Outdoor Advertising Market by Manufacturers, Countries, Type and Application, Forecast to 2022 report by Global Info Research. Outdoor advertising is a form of advertising that focuses on...
Patient numbers at the digital-first Babylon GP at Hand practice have surged over the past month following a London-wide advertising campaign by the service, local CCG board papers have revealed.
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Described are methods and apparatuses, including computer program products, for dynamic integration and non-linear presentation of advertising content and media content. The method includes receiving a request for media content; combining the requested media content and advertising content to provide an interactive advertising unit; and transmitting the interactive advertising unit for presentation on the remote computing device, wherein the advertising content and media content are presented concurrently. The interactive advertising unit includes a first content layer including the requested media content and a media player, a second content layer including the advertising content, and an integration module for coordinating interaction between the layers. Coordinating interaction between the layers includes: managing the spatial presentation of the requested media content and the advertising content, synchronizing the temporal presentation of the requested media content and the advertising content, and
Florida Family Association tapes ten hours of programing on Al Jazeera America every day. The Florida Family Association office communicates with each advertiser no less than once per week. Top advertisers are strategically featured one at a time in email alerts because there are so few of them. There are currently only thirteen companies regularly advertising on Al Jazeera America. Most of these small companies buy unwanted advertising time in bulk from multiple channels. These ad purchases are commonly referred to as remnant advertising which is unsold advertising from multiple channels. This means the vast majority of Al Jazeera Americas advertising is being purchased for dimes on the dollar ...
The Department promotes community awareness of key health and ageing issues and programs by undertaking advertising campaigns. The Department also seeks the communitys views on health and ageing matters through market research activities.. In 2012-13, the Department is required to report on all payments over $12,100 (GST inclusive) to advertising agencies, market research organisations, polling organisations, media advertising organisations and direct mail organisations. These payments are set out below. The Department did not make any payments to polling organisations in 2012-13.. During 2012-13, the Department of Health and Ageing conducted the following advertising campaigns:. ...
Policies restricting childrens exposure to unhealthy food marketing have been impeded by the lack of evidence showing a direct link between food advertising exposure and childrens energy intake and body weight. Food advertising exposure increases childrens immediate food consumption, but whether this increased intake is compensated for at later eating occasions is not known; consequently the sustained effect on diets remains unclear. We conducted a within-subject, randomised, crossover, counterbalanced study across four, six-day holiday camps in New South Wales, Australia between April 2016 and January 2017. Children (7-12 years, n = 160) were recruited via local schools, email networks and social media. Two gender- and age-balanced groups were formed for each camp (n = 20), randomised to either a multiple- or single- media condition and exposed to food and non-food advertising in an online game and/or a television cartoon. Childrens food consumption (kilojoules) was measured at a snack immediately
Create an iPad Kiosk or easily setup an iPad Point of Sale using a variety of available iPad apps.. Promotional Advertising Products. Create excitement about your business with promotional products from Leaderpromos. A Call Tracking Service that tracks, records, and reports your advertising phone calls. Use our toll free & local numbers or transfer yours.. Using advanced data valuation techniques to connect brands with highly targeted audiences, Interclick powers successful online advertising campaigns.. Your ad here for $65/mo. Inquire within.. ...
Create an iPad Kiosk or easily setup an iPad Point of Sale using a variety of available iPad apps.. Promotional Advertising Products. Create excitement about your business with promotional products from Leaderpromos. A Call Tracking Service that tracks, records, and reports your advertising phone calls. Use our toll free & local numbers or transfer yours.. Using advanced data valuation techniques to connect brands with highly targeted audiences, Interclick powers successful online advertising campaigns.. Your ad here for $65/mo. Inquire within.. ...
Author(s): Campbell, Barbara K; Le, Thao; Andrews, K Blakely; Pramod, Sowmya; Guydish, Joseph | Abstract: Although tobacco control efforts have contributed to an overall decline in smoking, individuals with substance use disorders (SUDs) continue to smoke at high rates and remain targets of advertising to vulnerable groups, including those with mental health disorders and SUDs.We examined associations of tobacco advertising exposure and receptivity, anti-tobacco message awareness, and health-risk perception with smoking status and cigarettes-per-day (CPD) in a national sample of SUD treatment patients.The patients (N = 1,113) in 24 programs chosen randomly, stratified by program type, from among publicly funded adult treatment programs within the National Drug Abuse Treatment Clinical Trials Network completed surveys of smoking, advertising exposure and receptivity, anti-tobacco message awareness, and perceived health risks.Current smokers (77.9% of the sample) smoked a daily median of 10 cigarettes
2) advertising of medicinal products to persons qualified to prescribe them, to dispensing chemists or pharmacists.. The general requirements for advertising and for advertising of medicinal products (§ 83) will be applied to the both categories of advertising and specific rules are provided in separate articles (§ 84 and § 85). The inducement designed to promote prescription or sales is considered equal to advertising of medicinal products and the stipulated rules should be followed when sponsoring, giving gifts or providing services to the persons qualified to prescribe medicinal products, dispensing chemists and pharmacists (§ 86).. The liability for the violation of the requirements of advertising of the medicinal products or the prohibition of inducement designed to promote the prescription or sales is also provided in the Medicinal Product Act.. Medicinal Products Act. Advertising FAQ. Procedure for Submitting the Report regarding Advertisement of Medicinal Products. According to § ...
2) advertising of medicinal products to persons qualified to prescribe them, to dispensing chemists or pharmacists.. The general requirements for advertising and for advertising of medicinal products (§ 83) will be applied to the both categories of advertising and specific rules are provided in separate articles (§ 84 and § 85). The inducement designed to promote prescription or sales is considered equal to advertising of medicinal products and the stipulated rules should be followed when sponsoring, giving gifts or providing services to the persons qualified to prescribe medicinal products, dispensing chemists and pharmacists (§ 86).. The liability for the violation of the requirements of advertising of the medicinal products or the prohibition of inducement designed to promote the prescription or sales is also provided in the Medicinal Product Act.. Medicinal Products Act. Advertising FAQ. Procedure for Submitting the Report regarding Advertisement of Medicinal Products. According to § ...
All tobacco advertising in the European Union will be gradually scaled down from 2001 and banned completely five years later under a landmark agreement reached by European Union health ministers last week.. Although many antitobacco organisations would have liked the new legislation to have been even stricter (it allows several temporary exemptions) and to have come fully into force earlier, they have still welcomed the breakthrough in the long running negotiations. "Obviously we would have much preferred a shorter time scale," said Andrew Hayes, EU liaison officer for the Association of European Cancer Leagues. "However, it has taken several years to get this far, without knowing that the directive would be … ...
While the amount spent on cigarette advertising and promotion decreased from $8.95 billion in 2013 to $8.49 billion in 2014, spending on advertising and promotion of smokeless tobacco products in the U.S. increased from $503.2 million in 2013 to $600.8 million in 2014, according to reports released by the Federal Trade Commission (FTC) on cigarette and smokeless tobacco marketing expenditures for 2014. The FTC reports also indicated a drop in the number of cigarettes sold by large cigarette companies to wholesalers and retailers-256.7 billion in 2013 to 253.8 billion in 2014.. Cigarettes. The data on cigarette manufacturers expenditures comes from special reports submitted to the FTC by the largest cigarette manufacturers through a compulsory process. Those manufacturers include: Altria Group, Inc.; Commonwealth Brands, Inc.; Lorillard, Inc.; Reynolds American, Inc.; and Vector Group Ltd.The largest portion of the $8.49 billion spent on advertising and promotion of cigarettes was "price ...
Our recent report found manufacturers are also targeting children online, with promotions for unhealthy foods which cant be advertised during childrens TV. Its clear that current restrictions simply dont go far enough.. "To protect children, all junk food adverts should be screened after the 9pm watershed and we want to see consistent advertising regulations across all forms of media, including online, to protect our children. Its time for the Government to put the health of our children above the health of the advertising industry.". A part of our Food4Thought campaign our report - The 21st century gingerbread house: How companies are marketing junk food to children online - revealed the tactics used by junk food manufacturers to plug their products to children while theyre playing online. To see these tactics at work and to support our calls for consistent advertising regulations across all forms of media visit the Lard Bar.. The research was published in the journal PLoS One. British ...
Introduction. The advertising industry and the scientific community are interested in analyzing the role of gender in the media, and this is due to the role advertising plays as a socializing agent (Piñeiro Otero, 2010). This interest has given rise to studies on the topic, although the majority focus on television and few of them have analyzed radio despite its high level of penetration. According to Radio Advertising Bureau (2016), radio allows to select any segment of population because reaching over 93% of people age 12 and older every week and 78% daily. Also radio generates a high levels of loyalty and engaging and these can be transferred to its advertising.. This study was conducted in Spain, where almost 60.4 percent of the population listens to the radio on a daily basis (AIMC-EGM, 2016). The audience is comprised mainly of men, but the difference when compared to the percentage that makes up the female audience would not seem sufficient to justify the predominance of male voices. ...
Mollyann Brodie, Kaiser vice president and director of Public Opinion and Media Research, testified before the House Energy and Commerce Subcommittee on Oversight and Investigations about the publics views of prescription drugs, the pharmaceutical industry, and direct-to-consumer drug advertising. Brodies testimony was a part of the hearing titled, "Direct-to-Consumer Advertising: Marketing, Education, or Deception?". Testimony (.pdf). ...
Yep, you read that header right - Advertising Age recommends NOT ADVERTISING. A recent editorial in Ad Age shared HMOs (hot marketing opinions) about JetBlues current advertising campaign. The gist is this …
Hawkes Bay is ditching booze advertising on buses. The Regional Councils amended its advertising guidelines and removed all alcohol advertisements from
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The Distilled Spirits Council (DISCUS), representing distillers of all sizes, called on the Massachusetts Bay Transportation Authority (MBTA) to lift the ban on alcohol advertisements.. "The research is clear - parents and other adults are the most influential factors in a youths decision whether or not to drink alcohol, not advertising," said DISCUS Vice president Jay Hibbard. "Decades of scientific research show that alcohol advertising does not cause someone to begin drinking, let alone abuse alcohol. The assertion that alcohol advertising causes underage drinking is based on highly-flawed advocacy-driven "research" that has been refuted by advertising experts in the scientific community." Hibbard cited, for example, a new study from the University of Texas that analyzed the relationship between annual alcohol advertising expenditures and per capita sales of beer, wine and spirits in the U.S. from 1971-2012. Over a 40-year span, the researchers found that per-capita alcohol consumption ...
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Behavioral advertising poses a growing risk to consumer privacy. Consumers are largely unaware of the practice and thus are ill equipped to make informed decisions and protect their information. They have no expectation that their browsing information may be tracked and sold. Furthermore, consumers are rarely provided sufficient information about the practices of advertisers or others in the advertising value chain to gauge the privacy risks and make meaningful decisions about whether and how their information may be used.. In most cases, data collection for behavioral advertising operates on an opt-out basis, presuming that consumers wish to participate unless otherwise indicated. Opt-out mechanisms for online advertising are often buried in fine print, difficult to understand, hard to execute, and technically inadequate. Moreover, in most cases, opt-out mechanisms offered for behavioral advertising only opt a user out of receiving targeted ads, but do not opt the user out of data collection ...
Guerrilla marketing is one of the most innovative forms of advertising. These playful and thought-provoking installations make the viewer feel strong emotions about what they are seeing, even if it revolves around a corporate message instead of a work of art.. What is guerrilla marketing?: For a better understanding of guerrilla marketing, and to enjoy some brilliant campaigns, this WebUrbanist exclusive, eight-part series is a must see. It covers the origins, corporations, nuances, social uses, types, and future of guerrilla marketing, along with answering that difficult question, "is guerrilla marketing right for you?". 22 Ads From Bizarre to Brilliant: Everyone from bookstores to condom manufacturers to laundry detergent companies, is in on the guerrilla marketing bandwagon these days, but that doesnt make these ads any less entertaining.. 14 Fun Urban Street Ads: These ads, often created by professional artists, tip toe the line between marketing and artwork. The result is visually-stunning ...
The College recognizes that policy documents are living documents that need to be reflected upon periodically in light of changing legal and social context. The College continues to receive feedback on Bylaw 12. In the time since the bylaw was first approved, the Board reflected on comments that have argued for increased limits (re: qualifications, titles, designations, etc.) and those that have argued for removing them altogether, all while considering the underlying public protection objective of the bylaw. The public expects clear, understandable and verifiable information about healthcare providers. The public and the profession have consistently expressed concerns with advertising and promotional activities that are confusing and misleading. These factors argue for constraining advertising and promotional activities. On the other hand, the ability for dentists to advertise and promote themselves and their services is a legitimate commercial interest that also deserves consideration. ...
According to the 2012 Report of the U.S. Surgeon General, exposure to tobacco advertising, promotion, and sponsorship (TAPS) is associated with the initiation and continuation of smoking among young persons (1). The World Health Organization (WHO) Framework Convention on Tobacco Control (FCTC) requires countries to prohibit all forms of TAPS (2); the United States signed the agreement in 2004, but the action has not yet been ratified. Many countries have adopted partial bans covering direct advertising in traditional media channels; however, few countries have adopted comprehensive bans on all types of direct and indirect marketing. To assess progress toward elimination of TAPS and the level of awareness of TAPS among persons aged ≥15 years, CDC used data from the Global Adult Tobacco Survey (GATS) collected in 14 countries during 2008-2010. Awareness of any TAPS ranged from 12.4% in Turkey to 70.4% in the Philippines. In the four countries where awareness of TAPs was ≤15%, three of the ...
0049] A user segment may be designed to identify a group of users which are of interest to advertisers or publishers. A user segment may include a number of targeting attributes for which an advertiser wants to target. Advertisers may define their own segments at any time, such as site re-targeting and search re-targeting segments. Each user may have hundreds segments assigned. Each advertising campaign can target a list of user segments that may be responsive to its offers. These targeting segments may influence the bid value. For instance, a car company may be willing to pay more for impressions to users who are interested in vehicles. Typically the value and thus price for inventory with highly desirable segments is significantly higher than the inventory with common segments. But at the same time the value of segments may not be equal for all advertiser campaigns. Some high value segments for a set of campaigns may not be appreciated by another set of campaigns. A regression model may be ...
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If youre an agency or online advertising professional specializing in mobile advertising campaign management, consider taking the Mobile Advertising exam to demonstrate your expertise. Exam topics
The School of Journalism and Mass Communications invites applications for a tenure-track open-rank faculty position in Advertising. For this position, we seek candidates with expertise in creative strategy with skills in using big/little data, analytics and social media to develop strategic advertising campaigns. A solid understanding of the industrys digital ecosystem will be required. This position is at the intersection of data and the execution of creative strategies. The School continues a trajectory toward preeminence in teaching and research addressing "data, media and society." Over the next two years, we plan to hire up to six new faculty, primarily in the areas of big data, media analytics, cybersecurity, artificial intelligence (AI) and data storytelling. The successful candidate for this position will develop and teach a course based on using data and analytics to mine insights for creative strategy in advertising campaigns, and also teach either creative strategy, advertising ...
You searched for: Contributor Hennepin County Library Remove constraint Contributor: Hennepin County Library Subject Headings Advertising Agriculture Remove constraint Subject Headings: Advertising Agriculture Subject Headings Advertising Remove constraint Subject Headings: Advertising Physical Format Advertisements Remove constraint Physical Format: Advertisements Location Hennepin Remove constraint Location: Hennepin Location City of Minneapolis Remove constraint Location: City of Minneapolis Topic Health and Medicine Remove constraint Topic: Health and Medicine ...
Certainly no tobacco advertising is concerned with encouraging nonsmokers to start or existing smokers to smoke more and it seems blindingly obvious that, unless you are a smoker, tobacco advertising or sponsorship has absolutely no influence whatsoever in persuading or motivating a purchase." (1986). But according to advertising executive Emerson Foote, former CEO of McCann-Erickson, which has handled millions of dollars in tobacco industry accounts:. "The cigarette industry has been artfully maintaining that cigarette advertising has nothing to do with total sales. This is complete and utter nonsense. The industry knows it is nonsense. I am always amused by the suggestion that advertising, a function that has been shown to increase consumption of virtually every other product, somehow miraculously fails to work for tobacco products." (1988). Inadvertently supporting this view is Gareth Davies, chief executive of Imperial Tobacco, who while commenting on a proposed advertising ban in the United ...
Volley Australia should apologise to children and the wider community for subjecting them to highly sexualised advertising to sell sport shoes, according to the Australian Christian Lobby. The call follows the advertising watchdog ruling this week that Volleys advertising campaign, featuring naked people in sexual positions, was inappropriate and breached the industrys codes.
Fair point? Ben, my boy - Heniges point isnt fair…its one of the most boneheaded statements Ive read about advertising in a long time, especially considering that GM spends about $30 million developing content for Facebook. Thats not "advertising"? It certainly isnt literature designed to elevate the human spirit.. But I shouldnt be too hard on Ms. Henige. Based on her tweet, she merely suffers from the same delusions shared by most of the advertising industry that things are somehow the same now as theyve ever been with the exception of this pesky "digital" stuff that they now have to deal with. All that "content" and "engagement" stuff is a pain in the butt that we have to endure: real advertising is the cool stuff we get to show on TV and in glossy magazine spreads.. Ahem. According to the all-knowing Wikipedia, "advertising" is defined as "a form of communication used to encourage or persuade an audience (viewers, readers or listeners. Sometimes a specific group of people.) to ...
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The advertising industry, civil society, academia and government, earlier this week, deliberated on the issue of banning alcohol advertising in a heated debate held in Johannesburg.
Akerlof, George A. "The Market for Lemons: Quality Uncertainty and the Market Mechanism." Quarterly Journal of Economics 84 (1970): 488-500.. Alston, Lee J., Ruth Dupre, and Tomas Nonnenmacher. "Social Reformers and Regulation: The Prohibition of Cigarettes in the U.S. and Canada." Explorations in Economic History 39 (2002): 425-45.. Andrews, Rick L. and George R. Franke. "The Determinants of Cigarette Consumption: A Meta-Analysis." Journal of Public Policy & Marketing 10 (1991): 81-100.. Assmus, Gert, John U. Farley, and Donald R. Lehmann. "How Advertising Affects Sales: Meta-Analysis of Econometric Results." Journal of Marketing Research 21 (1984): 65-74.. Backman, Jules. Advertising and Competition. New York: New York University Press, 1967.. Bagwell, Kyle. "The Economic Analysis of Advertising." In Handbook of Industrial Organization, vol. 3, edited by M. Armstrong and R. Porter. Amsterdam: North-Holland, forthcoming 2005.. Becker, Gary and Kevin Murphy. "A Simple Theory of Advertising as ...
Presented by Liria Barbosa and recorded May 2007. What you receive: Downloadable recordings of a 26-minute presentation "Hispanic Perspectives on Advertising" and a bonus 48-minute interview of Liria Barbosa. Total: 26 minutes of presentation and 48 minutes of interview time!. How it works: Its easy! Once you purchase this outstanding recording only available here, you will receive instructions to download the file in MP3 format.. MP3 files are audio files that can be recorded and transferred easily, allowing you to listen to them on your computer or MP3 player (such as an iPod).. Similar presentations are only available by attending national conferences or teleseminars costing hundreds or thousands of dollars. And that was just to listen, without a copy of the audio recording! Now for a fraction of the cost of one of the teleseminars you can have the presentation to listen to whenever you want and as often as you want.. For a fraction of the cost you can listen to the recordings in the ...
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The effect of alcohol portrayals and advertising on the drinking behaviour of young people is a matter of much debate. We evaluated the relationship between exposure to alcohol advertising, marketing and portrayal on subsequent drinking behaviour in young people by systematic review of cohort (longitudinal) studies. studies were identified in October 2006 by searches of electronic databases, with no date restriction, supplemented with hand searches of reference lists of retrieved articles. Cohort studies that evaluated exposure to advertising or marketing or alcohol portrayals and drinking at baseline and assessed drinking behaviour at follow-up in young people were selected and reviewed. seven cohort studies that followed up more than 13,000 young people aged 10 to 26 years old were reviewed. The studies evaluated a range of different alcohol advertisement and marketing exposures including print and broadcast media. Two studies measured the hours of TV and music video viewing. All measured drinking
Weve recently been integrating the ads better with the rest of the site. Youll see these changes soon when R9 is released.. Advertising is tricky: you dont want to annoy your users, but you want them to notice the ads, and annoying ads get noticed more. Weve tried to walk a fine line, placing the ads in places where they will be noticed but not get in the way.. Privacy is also a concern when advertising, and is a harder problem to solve. As webmasters were allowing advertisers access to our site and our users; we have little control over what information they collect or how they use it. When I first heard about Google new interest-based advertising, I was worried about the privacy implications: Google learns about your interests by tracking every Adsense-based page you visit. After some research, I discovered that many, if not most, advertising companies already do this; at no point do they conspicuously notify you of this, much less ask your permission.. This information about you ...
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Personalized advertising (formerly known as interest-based advertising) is a powerful tool that improves advertising relevance for users and increases ROI for advertisers. Because it works by employin
Watching the Glenn Beck program on 13 JAN 2011 was a fascinating experience as the topic was Edward Bernays and marketing. Mr. Bernays was one of the first admen to develop advertising campaigns based on psychological methods to create campaigns. To do this he relied on the works of his uncle, Sigmund Freud, who identified basic drives of the body that are part of the unconscious human psyche. Those advertising campaigns introduced the utilization of these drives (survival, thirst, sex, hunger) as part of their basis, so as to appeal to multiple levels of the unconscious mind and to utilize imagery and words that would linger in the association with whatever was being pushed. Additionally he used an appeal to authority by paying for studies that would show certain scientific based concepts (ex. that hunger is better sated at breakfast with a richer meal including bacon and eggs) then send those to either other authorities or to local individuals involved in that area of work (for the bacon ...
After dropping its 50-year voluntary ban on broadcast advertising in 1996, the liquor industry has greatly expanded its ad presence on cable and independent broadcast stations and has intensified pressure to get liquor ads on network television. Numerous public health and safety groups (including the American Medical Association, Center on Addiction and Substance Abuse, American Academy of Pediatrics) have deplored NBC s abandonment of its voluntary ban on hard-liquor advertising and recognize the need to protect young people from a new deluge of ads that glamorize drinking and promote the consumption of hard liquor ...
The TenderCrisp sandwich was first advertised using the Subservient Chicken character in a commercial called The Subservient Chicken Vest. The commercial was the first in a series of ads for the sandwich utilizing a line of viral marketing promotions by Crispin Porter + Bogusky for Burger King. In the ad, a man is sitting in his living room directs a person in a chicken suit to behave in any way he wants. The tag line was "Chicken the way you like it." After the success of the Subservient Chicken, Burger King used the character in several subsequent advertising campaigns. In 2004, Burger King introduced the TenderCrisp Bacon Cheddar Ranch. The sandwich was promoted by a nationwide advertising campaign called Fantasy Ranch. The spot featured recording artist Darius Rucker (of Hootie and the Blowfish) singing a jingle to a tune reminiscent of "Big Rock Candy Mountain." The Chicken can be seen cavorting with some of the female dancers, including Vida Guerra, Brooke Burke and the Dallas Cowboys ...
The number 7 car of the NASCAR Nationwide Series is driven by Mike Wallace and was sponsored by GEICO prior to 2009.[15][16] Commercials involving the race team are of a memorably disdainful young boy, played by actor Eddie Heffernan claiming to be a relative of Mike Wallace and being a better driver.[17] The boy says, "When people see Mike Wallace and the GEICO number 7 doing well, theyll think of saving a bunch of money on car insurance. But when they see me, theyll say, There goes Lauren Wallace; the greatest thing to ever climb into a race car."[18] The commercials are sometimes presented in an interview fashion, where an unseen narrator speaks to the ambitious go-kart driver. "What do you think of Mike Wallace?" the child is asked, to which he responds, "Whatever, hes out there selling car insurance, Im out there to win." When questioned on his relation to the NASCAR driver, Lauren shakes his head and concludes, "I didnt say I wouldnt go fishing with the man, all Im saying is if he ...
The controversy regarding Gianvi and Yaz stems from drospirenone, a new type of synthetic progestin. Though all birth control pills increase a womans risk of developing DVT and blood clots, the risk with older generations of synthetic progestin was around 4-6 cases per 10,000 women taking the medication. With drospirenone, however, the risk is around 10 women per 10,000 taking the medication.. When the first "fourth generation" contraceptives were introduced into the U.S. market, the manufacturers advertised them without any risk information, and claimed that they could also improve a womans quality of life (reducing acne and treating symptoms of PMS). Yaz became the most popular oral contraceptive in 2008 and 2009. In two warning letters sent in 2008 and 2009, the FDA called the advertising campaign "misleading," and Bayer ran a corrective advertising campaign.. However, by this time, tens of millions of women decided to switch from older types of oral birth control to the newer types of ...
Tanishq has rolled out a campaign for its newly launched Zyra collection.. The film shows a young couple at a Tanishq store, with the lady finding it difficult to choose from two sets of earrings. Her husband,who is restless, after fiddling with his phone, looks towards her and picks his favourite among the two to help hasten the decision. He asks Ho gaya na? (Have we decided now?) and gets up from his chair, in an obvious hurry to leave. The lady responds to this by asking her husband if he remembers Sid. He does. He recalls that it was the same duffer who had proposed to her during the third year of college. She retorts that it was very difficult for her to pick between him (her husband) and Sid back then, and that she doesnt want to make the wrong decision now. The stunned husband asks the man at the counter to pack both in an effort at damage control. The film ends with him saying, Tumhe toh heere ki parakh hi nahi hai (You dont realise the value of a diamond), referring to ...
The 2009/2010 swine origin influenza virus (H1N1) pandemic created a national helpline, vaccination program and advertising campaign that cost many millions of pounds. There were a number of deaths in young pregnant people and those with existing respiratory morbidity. In contrast, in the post pandemic we have seen budgetary cuts, no advertising campaign and a reluctance to give vaccination to anyone but clearly defined groups. Our experience during the December 2010 holiday period suggests this was ill advised.. We analysed all admissions with H1N1 in December 2010-January 2011. In total we had 63 cases in a take that has a mean of 27 (SEM ±1.97) patients per day. Over 70% of patients presented between 30th December and 2nd January. These patients were young (mean age 47 (SEM 1.81)), had an increased length of stay (mean LOS 6.2 days (SEM 1.54)) and were from low risk populations (35/63 (56%) had no co-morbidities or risk factors). All had a significant fever (,38°C) and most had a successful ...
For Immediate Release. Humanists Launch First-Ever National Godless Holiday Campaign. (Washington, D.C., November 23, 2009) Celebrating a new kind of holiday tradition, the American Humanist Association has launched a new advertising campaign similar to the one that ran in the nations capital last year, which made headlines around the globe. Only this year, instead of the campaign focusing on a single location, ads will be blazoned across transit systems in five cities-including Washington, D.C., New York, Chicago, Los Angeles and San Francisco-marking the first-ever nation-wide humanist holiday advertising campaign.. "No God?…No Problem!" proclaim the ads, featuring an image of several smiling, Santa hat-clad individuals. The ads will kick off in Washington, D.C. in time for Thanksgiving weekend, running inside 200 buses, fifty rail cars and on the side or tail of twenty buses. The campaign will continue with ads appearing on select buses in New York, Chicago, Los Angeles and San Francisco ...
For many car dealers, marketing consists of traditional media, such as newspaper ads, plus some push-marketing techniques like fax and email. But these are, at best, today s media, and at worst, dying horses that have no chance of reaching tomorrow s consumers. Young buyers, many of whom will soon be entering into the family formation stage of their lifecycles, don t use most of these media, and often consider even email to be out-of-date and out-of-touch with their reality. And almost all active consumers routinely use Google to find consumer reviews of cars and dealerships, which can negate a carefully orchestrated advertising campaign. Dealers who intend to survive into the 2010 s and beyond need to be looking at so-called Web 2.0 media things like Facebook and Twitter, which truly represent a new form of word of mouth advertising ...
To draft an effective advertising campaign, small business owners must utilize rhetorical strategies developed to target and engage their specific audiences. For this reason, the approach business owners take to advertising in Arab countries is much different than the methods they use to sell the same types of ...
In the following article University of Oregon historian Daniel Pope briefly outlines the history of African Americans in the Advertising Industry since the beginning of the 20th Century.. Paul Kinsey, a young white copywriter at a prominent advertising agency in 1961 dates an African American woman and even accompanies her South to register voters. His coworkers find the relationship troubling and bewildering. Their treatment of the woman ranges from condescension to blatant hostility. With the exception of a few white ethnic "creative" staff, the agency is solidly white Anglo-Saxon Protestant.. At a board meeting, the head of a Madison Avenue advertising agency collapses and dies. Stunned, the board members inadvertently elect the token African American, Putney Swope, to run the agency. Renaming the firm Truth and Soul Advertising, Swope and a ragtag gang create outrageous but appealing advertisements that keep viewers glued to their TV sets-but unwilling to tear themselves away to go out and ...
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The FSA has set up a hotline for the public and firms to report in strict confidence misleading advertisements for financial products.. The initiative, launched today, is part of an FSA drive to regulate financial advertising. The new department which is leading the effort monitors advertising on television, the internet and in newspapers. The rules require adverts to be clear about the risks as well as the benefits of the investment. Charges must not be hidden and no unrealistic claims in headlines can be made. In the past year, the FSA has dealt with 580 advertising-related cases with 359 different firms. Financial organisations rely heavily on advertising with £683m being spent in 2003 on financial advertising in newspapers and television alone. The FSA is also setting up a specialist team which will visit firms to check their systems and controls for financial promotions comply with regulation. ...
Just as I began framing this little essay I received an envelope in the mail with a fresh dollar bill. I thus felt obliged to read the short enclosure. It involved a survey of radio listening habits. I may respond. I must begin this note by revealing my great scepticism on todays advertising business models. I find it impossible to believe that most advertising is cost-effective, even ignoring the negative externalities of annoying people at whom the ads are directed. I have an abiding fear that it will be discovered that I belong to some category that responds to no ads and then the media will find a way to exclude me from their bounty. In light of such externalities it seems desirable to seek new forms. In accordance with micropayment ideas I consider an alternative idea for advertising in todays culture. Suppose that an advertiser could identify with some accuracy individuals who would, with a significant probability, want what they had to sell. Suppose that the advertiser could send a ...
A Billboard Japan (stilizálva Billboard JAPAN) a Billboard amerikai magazin testvérszervezete, melyet az oszakai székhelyű Hanshin Contents Link, a Hanshin Electric Railway leányvállalata üzemeltet.[1] A Hanshin Contents Link exkluzív tulajdonában áll a Billboard márkanév használata Japánban,[2][3][4][5] és a Billboard Japan weboldalán felül számos „Billboard Live" nevű zeneklubot is üzemeltet.[6] 2008 februárjában a Hanshin Contents Link a Billboard licence alatt elindította a Billboard Japan Hot 100 slágerlistát.[7][8] 2016-ban a Billboard Japan által összeállított listák között szerepel a Billboard Japan Hot Albums,[9] és a kizárólag az eladásokon alapuló Top Singles Sales, Top Albums Sales, Top Jazz Albums Sales és Top Classical Albums Sales, valamint a Radio Songs rádiós játszási lista, a Hot Animation animezene-lista, és a külföldi zeneszámokat rangsoroló Hot Overseas is.[10] 2010 óta a Billboard Japan Billboard Japan Music Awards néven ...
ALCOHOL companies are using social media to get around advertising regulations and consumers to mount their marketing pitch for them, a new study shows.
Online advertising is the main source of revenue for social media companies. Facebook allows advertisers to target users with certain characteristics, such as age, sex, country of origin, education level, or topical interest. Before an ad is launched, Facebooks advertising platform provides an estimate of how many users match the provided criteria. This functionality, akin to a digital census of Facebook users, has so far been untapped for demographic research. We show the feasibility of estimating stocks of migrants within and across countries and discuss the potentials and limitations of the data. The lack of much-needed information about migrants, together with the rapid global expansion of social media use and the online advertising industry, offers new opportunities to study migration and to monitor progress toward achieving the goals of the United Nations 2030 Agenda for Sustainable Development.. Published in a peer-reviewed journal of the Population Council. Emilio Zagheni is Associate ...
The Petroleum Equipment Institute (PEI) is seeking an Advertising Sales Manager. This position has primary responsibility for the sales and promotion of PEI advertising products. Using an existing customer base, this individual will thrive on the ability to persuasively present all of PEIs advertising products in a cogent and attractive manner. The Advertising Sales Manager
As we went to press Tessa Jowell, Britains minister for public health, was preparing to appear before the Commons European legislation select committee. Her difficult brief was to explain why the government had reneged on its promise to ban tobacco advertising by exempting Formula One motor racing.1 Given that such an exemption jeopardises the best chance yet of getting European health ministers to agree to ban tobacco advertising throughout the European Union, she may find the going tough.. The governments only honourable exit from this debacle is to admit that it goofed (as the prime minister has begun to do-though so far only over presentational matters) and attend next months meeting of European health ministers determined to support a total ban on tobacco advertising. If Ms Jowell continues to support the unsupportable line that … ...
Health,...NEW YORK Nov. 21 /- The general membership of the Medica... The 2009 inductees into the Medical Advertising Hall of Fame are:...Ronald Pantello who began his advertising career with an account posi...Harry Sweeney who started his career in medical advertising as acop...,Ronald,Pantello,,Harry,Sweeney,,and,David,Wood,Voted,Into,Medical,Advertising,Hall,of,Fame.,medicine,medical news today,latest medical news,medical newsletters,current medical news,latest medicine news
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Downloadable (with restrictions)! We study the impact of smoking cessation product advertising. To measure potential exposure, we link survey data on magazine-reading habits and smoking behavior with an archive of print advertisements. We find that smokers who are exposed to more advertising are more likely to attempt to quit and to successfully quit. While some increased quitting involves product purchases, we find that product advertisements also prompt cold turkey quitting. Identifying the causal impact of advertising is difficult because advertisers target consumers. Although reverse causality could bias our estimates upward, our baseline results are not sensitive to a series of checks.
By Graham Readfearn • Thursday, June 1, 2017 - 23:14. To understand why President Donald Trump pulled the United States out of the global Paris climate agreement, we might start by looking at the sources he relied on to justify his decision.. But were not going to start there, but we will end there.. Instead, lets go back to the early 1990s. The tobacco industry was facing multiple bans on advertising its products in countries around the world.. So the tobacco industry took ownership of a study that reviewed a bunch of other studies about the claimed impacts of tobacco advertising on actual tobacco consumption.. In short, the study, handed to Phillip Morris International, concluded there was no real link between tobacco advertising and smoking levels. Studies that had found a link were probably flawed, the report claimed.. The reports, the letters, and the memos back and forth, are all buried away in the Tobacco Industry Documents Archive at the University of California - San ...
The impending total ban on alcohol advertising in Thailand in all forms of media has been delayed, according to local reports. related to Beer & cider, Spirits, Wine,
This paper examines the effectiveness of generic commodity promotion program based on checkoff funds by estimating the demand elasticities of advertisement. Focusing on a possible structural change in terms of advertisement strategies, we model econometrically the effects of generic advertising on m...
It is not unusual for internet search engine online marketers to locate challenges in developing productive Pay Per Click Marketing (Pay per click) advertising campaigns. In essence, the real reason for their problems in Pay per click promoting is mainly not enough practical experience and comprehending as to using Adwords effectively.. With a bit of simple information and AdWords understanding, one could maximize their Pay Per Click Marketing campaigns for greater functionality. Realizing of your particulars of the Adwords system and the way coordinate cohesive strategies and advertising groups can lead to a far greater return on advert commit (ROAS).. PPC optimizing is fundamental to maintain good results utilizing Adwords. Below we contact on a lot of techniques to improve your activities for better profits.. Despite the fact that an elementary concept in Pay-per-click advertising, being familiar with keyword match sorts is important to have success. Google stops working search term match ...
He biological basis of human behavior through advertisement on the Integrated Virtual Learning Environment. At the beginning of the experiment, subjects
Aim: The aim of this study was to update knowledge about childrens exposure to televised food advertising in Australia, providing a more comprehensive examination of childrens exposure since the introduction of selfregulatorycodes.Methods: Two months of food advertisement data from four free-to-air television stations (SBS, Seven Network, Nine Network and Ten Network) in the five largest Australian cities (Sydney, Melbourne, Brisbane, Adelaide and Perth) were purchased and analysed. A content analysis was performed to classify the advertised products into food groups according to the Australian Guide to Healthy Eating and whether they were scheduled in childrens popular viewing times (CPVT) according to audience viewing data from OzTam. They were also assessed as to whether theyincluded a premium offer (free incentive). The 2 months of data covered September and October 2010 and included 43 weekdays, 18 weekend days and 15 days of school holidays.Results: In total, 93 284 food advertisements, ...
At the same time as the manuscript editing and composition of articles for an issue are proceeding, advertisements are scheduled for specific issues, and possibly for specific positions in an issue (eg, back cover or facing the table of contents). Advertising sales and placement should be administratively separate from all editorial functions to ensure that there is no influence by an advertiser on any editorial decisions. As stated by the International Committee of Medical Journal Editors, editors must have full and final authority for approving advertisements and enforcing advertising policies. Staff members responsible for issue makeup should ensure that there
At the same time as the manuscript editing and composition of articles for an issue are proceeding, advertisements are scheduled for specific issues, and possibly for specific positions in an issue (eg, back cover or facing the table of contents). Advertising sales and placement should be administratively separate from all editorial functions to ensure that there is no influence by an advertiser on any editorial decisions. As stated by the International Committee of Medical Journal Editors, editors must have full and final authority for approving advertisements and enforcing advertising policies. Staff members responsible for issue makeup should ensure that there
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If you click "Allow All" or accept certain cookies on our Cookie Banner, we will disclose information about you (as set forth in the table above) to third party advertising companies. We use third party advertising companies to place ads on other websites, including network advertising companies with whom we work who place their own cookies on your browser when you visit our website. This enables these third party advertising companies to collect and use data from their cookie on your browser, which may include information about your visits to this and other websites. These advertising companies use this information in order to deliver advertisements about our goods and services to you when you are on other websites. These advertisements will often be tailored to you. These advertisers may in turn disclose the information about you collected from their cookies to other advertisers to allow those advertisers to display ads to you as well. Under the CCPA, these additional disclosures may be ...
Summary: Going to a Porta-John during a tailgate just got a little more exciting. Stall Talk and Five Star Portables in Knoxville, TN got the brilliant idea of
Tel: 973-290-8259. Rheumatology News Advertising & Promotions Policy. These guidelines govern various aspects of Advertising on the Rheumatology News digital network and other Sites of Frontline Medical Communications. These Sites are directed to healthcare professionals. In this document, the terms "Advertising" and "Advertisements" include third party banners, badges, contextual Advertising, Sponsored Content, and Promotions. The guidelines in this policy govern issues like acceptance of Advertisements and Promotions by Frontline Medical Communications and its affiliated Sites, how Advertisements and Promotions are displayed on Frontline Medical Communications, and the removal of Advertisements and Promotions from Frontline Medical Communications. Frontline Medical Communications has sole and absolute discretion with respect to interpretation and enforcement of this policy and all other issues associated with Advertising on the Frontline Medical Communications. Frontline Medical Communications ...
E-mail: [email protected] Dermatology News Advertising & Promotions Policy. These guidelines govern various aspects of Advertising on the Dermatology News digital network and other Sites of Frontline Medical Communications. These Sites are directed to healthcare professionals. In this document, the terms "Advertising" and "Advertisements" include third party banners, badges, contextual Advertising, Sponsored Content, and Promotions. The guidelines in this policy govern issues like acceptance of Advertisements and Promotions by Frontline Medical Communications and its affiliated Sites, how Advertisements and Promotions are displayed on Frontline Medical Communications, and the removal of Advertisements and Promotions from Frontline Medical Communications. Frontline Medical Communications has sole and absolute discretion with respect to interpretation and enforcement of this policy and all other issues associated with Advertising on the Frontline Medical Communications. Frontline ...
There are 5 comments on the The Honolulu Advertiser story from Jul 19, 2013, titled Suspect in car break-in in Kaneohe parking lot is caught. In it, The Honolulu Advertiser reports that: Honolulu police caught a suspected car thief who allegedly stole items from a vehicle parked in a Kaneohe store parking lot.. Join the discussion below, or Read more at The Honolulu Advertiser.. ...
A billboard for Rei detergent that apparently prevents your white socks turning pink by accident when your underwear bleeds in the washer. A few more pictures on Cerebro Criativo ...
You may consult this listing to find the privacy policy for each of the advertising partners of http://jembellish.blogspot.com.au/.. These third-party ad servers or ad networks use technology in their respective advertisements and links that appear on http://jembellish.blogspot.com.au/ and which are sent directly to your browser. They automatically receive your IP address when this occurs. Other technologies (such as cookies, JavaScript, or Web Beacons) may also be used by our sites third-party ad networks to measure the effectiveness of their advertising campaigns and/or to personalize the advertising content that you see on the site. http://jembellish.blogspot.com.au/ has no access to or control over these cookies that are used by third-party advertisers. Third Party Privacy Policies ...
UnCategorized If you have recently started an online business, you are no doubt facing the difficult task of trying to promote your website without sufficient capital to do much advertising. It is a catch-22; you need to spend a lot of money on advertising to launch an internet business so that you can make some money, but you need to make some money so that you actually have some dollars to spend on advertising. To get money for advertising, you could take on a business partner who is willing to fund the company to get your marketing campaign going, or perhaps you could turn to venture capital to get started. However, unless you already have a lot of solid business contacts, raising money for an internet startup can be almost impossible. So, what should you do? The solution to all your marketing problems might be an affiliate program. With an affiliate program, anyone who has a website can post an advertisement for your business on their website in the form of a banner or a text link. If ...
Methods and systems that allow an Internet distribution partner of an advertisement listings provider to receive filtered and masked listings for display on the website of the Internet distribution partner. The Internet distribution partner defines filters to be applied to ranked advertising listings provided by an advertising listing provider. The advertisement listings provider system applies the filter to the listings in its database and identify matches and/or excludes matches depending on the characteristic specified. The advertisement listings provider may then send the Internet distribution partner advertisement listings based on the application of one or more filter selected by the distribution partner. Thus, the advertisement listings provider and the Internet distribution partner are able to generate additional revenue without risking the Internet distribution partners valuable relationships with its exclusive advertisers and without jeopardizing the Internet advertising distribution partner
Facebook Advertising Algorithms Allowed Advertisers to Discriminate - In November of 2018 we wrote a blog about allegations that Facebook faced in ad discrimination lawsuits against women. After 18 months of negotiations Facebook recently reache...
Tobacco advertising has finally had its final wheeze, its last gasp, and is spluttering to a halt all round the UK. Add your tribute.
Michael Kelly, consumer communications manager, American Licorice, and Madalyn Friedman, marketing insights manager, American Licorice, presented a case study on their recent Facebook advertising campaign.
Substance abuse in children is sadly widespread and oftentimes ignored. There is good research showing that exposure is a common trigger for initiation of drug use. Children are exposed to tobacco advertising from the time they are toddlers standing next to their parents at the convenience store. We advertise alcohol on television. And, now with the increased legalization of marihuana, pot advertising campaigns have introduced a new avenue of exposure. In our zeal to do legalize pot, we have, once again, disregarded the needs of our most vulnerable people. A child with multiple risk factors doesnt really stand a chance when talk of pot use is on the evening news, all over social media and on the radio ...
Pharmaceutical Advertising in Denmark covering issues of , General - Medicinal Products, Providing Information Prior to Authorisation of Medicinal Product, Advertisements to Healthcare Professionals
Why storytelling is such an effective advertising technique and how to tell compelling stories in your smart marketing strategy.

Creating stories for advertising can sometimes be tricky -- youve got a short amount of time and need maximum impact in order to gain and keep those eyeballs --and make sales!

This article helps us understand th 7 characteristics of effective advertising storytelling, gives us a few lessons for developing your story ad strategy, and then includes a final tip/link about what not to do.

Nice -- solid ideas without being too long or difficult to grasp :) | Just Story It
Returning to this topic, is the gallery worth keeping? Many of the recent additions have been advertising for non-notable ... I think I will no longer discuss the topic with you until you start talking your references, not mine. `'mikka (t) 17:35, 6 ... It appears to be an opinion piece and is not an example of serious research on the topic. If there was a serious lawsuit, it ... I'd prefer non-advertising pictures whenever possible, and this should not be a place to hawk minor brands. However, since ...
Homeopathy False advertising List of topics characterized as pseudoscience Gabriel, Julie (2008). The Green Beauty Guide: Your ... The advertising materials may claim that the ingredient is helpful and that the ingredient is contained in the product, both of ...
... (September 12, 1984). "Change of topic?". net.singles. Groups.google.com. Retrieved October 20, 2012. Mark V. ... Shaney (October 26, 1984). "Advertising with bikini-bait". net.singles. Google Groups Usenet archive. Retrieved October 20, ...
On Topic Media. 2014. Retrieved 15 October 2014. "Cattle station stays in the outback". Australian Geographic. 8 August 2013. ... permanent dead link] "Advertising". The Chronicle. Adelaide: National Library of Australia. 18 March 1905. p. 22. Retrieved 14 ...
"Topics of the Week". South Australian Weekly Chronicle (Adelaide, SA : 1858 - 1867). Adelaide, SA: National Library of ... "Advertising". South Australian Register (Adelaide, SA : 1839 - 1900). Adelaide, SA: National Library of Australia. 12 July 1850 ...
"Topics of the Day". The South Australian Advertiser. 11 July 1872. p. 2. Retrieved 23 December 2016 - via National Library of ... "Advertising". The Express and Telegraph. XIV, (4,065). South Australia. 11 August 1877. p. 4. Retrieved 22 December 2016 - via ... "Topics of the Day". The South Australian Advertiser. XI, (3146). 13 November 1868. p. 7. Retrieved 23 December 2016 - via ... "Advertising". South Australian Chronicle]]And Weekly Mail]]. XVI, (785). 30 August 1873. p. 3. Retrieved 21 December 2016 - via ...
"TOPICS OF THE DAY". The Advertiser. Adelaide, SA: National Library of Australia. 10 October 1868. p. 2. Retrieved 24 November ... In April 1862, Job advertised that he had purchased the Willaston Stores from Mrs Gilbert and in 1864 he operated the first ... "Advertising". The Advertiser. Adelaide, SA: National Library of Australia. 23 June 1873. p. 1. Retrieved 24 November 2015. http ... "Advertising". Adelaide Observer. SA: National Library of Australia. 19 April 1862. p. 1. Retrieved 23 November 2015. "GAWLER ...
On January 6, 1910 Lewis gave a talk in Rochester on the topic "Is there a science back of advertising?" in which he said: I ... Huey, B., "Advertising's Double Helix: A Proposed New Process Model" Journal of Advertising Research, May/June, 1999, pp 43-51 ... Elmo Lewis on advertising principles include "Side Talks about Advertising," The Western Druggist, Vol. 21, February 1899, p. ... E. St Elmo Lewis, Financial Advertising. (The History of Advertising), USA, Levey Brothers, 1908 ...
Its business model is based on advertising revenue and was featured in the New York Times on October 30, 2007. The company is ... Only administrators can start forums, but any member can create a new topic. The disaboom.com review section contains reviews ... Disaboom's initial advertising campaign focused on featuring musicians, athletes, parents, and models with disabilities who ...
Paw Prints - a column on pets-related topics. Was written by the company's advertising manager/community liaison Julia Ferrel. ... Music Corner - a column by Ken Qualter offers music reviews and discussions of music-related topics. Poet's Pen - features ... Past columns include: Sporthound - a column by Nick Matlovich discusses sports-related news and topics. ...
He also worked as journalist with English Topic and Gujarati Angana magazines. He was copywriter of advertising agency Shilpi ...
"Balmoral Extension To O'Hare Nears Finish Line". Journal & Topics Newspapers Online. Retrieved 2015-10-26. "Macerich's Fashion ... "Photo Release -- Fashion Outlets of Chicago Chooses Daktronics Digital Outdoor Advertising Technology". GlobeNewswire News Room ...
Topics include trends in mobile, social and online advertising. 1996 eMarketer was founded. 1999 Advertising Age (Ad Age) and ... Topics Advertising & Marketing B2B Consumers Demographics E-Commerce Email Media Usage Mobile Search Social Media Video ... "Ad Age, eMarketer jointly market eAdvertising Report". Advertising Age. 1999-04-12. Retrieved 2012-12-20. Del, Jason (2012-01- ... 10). "eMarketer Nabs $25 Million to Accelerate Growth , Digital - Advertising Age". Adage.com. Retrieved 2012-12-21. Lori ...
The topic of his talk was "Can internet advertising provide education to children?". 2011 Stephan Stephensen attended the ... The topic of their talk will be "The impact of gamification on education". 2013 Stephan Stephensen wil speak at the Media & ... The strong focus on dialogue between child and game are used to explain topics and subjects in a dynamic way. Mingoville ... Learning Without Frontiers' Sunday Service, where the topic of his talk was "Learning English in a Virtual World". 2011 Savivo ...
This is to guarantee independent journalism without advertising. It was inspired by the Dutch news website, De Correspondent ... Krautreporter publishes primarily long in-depth articles on various topics. 15 000 Mal sechzig Euro. Frankfurter Allgemeine ...
... Press publishes ebooks and print books on religious topics; Patheos Ad Network provides revenue and advertising ... Past topics have included the Future of World Religions; America and Civil Religion; Faith Communities and the Alleviation of ... The site's advertising model has raised questions for some bloggers. Some notable Patheos writers include: Thomas Moore ( ... offering commentary and news from these perspectives in topics including politics, institutions, culture, sacred texts, history ...
... especially if they are linked from a User page were they can not be On-Topic. Wikipedia is not a place for advertising. (side ... Current topic and current project. This week's topic to focus on is 'Buildings and structures'; it has been that since the ... Perhaps we could target specific areas with a current project/topic, as I suggested further up this page. Archer7 - talk 20:05 ... I made a few changes (remember not to use personal pronouns-- words like "we" and "our".) Regarding core topics, this might be ...
This last factor, consumer confusion, is the main topic of debate in most cases. Where the respective marks or products or ... comparative advertising) or defence (e.g., laches) to infringement, or attack and cancel the underlying registration (e.g., for ... or advertising of a product. Whether the defendant's use of the trademark is likely to confuse consumers. ... Study of Alleged Trademark Infringement Against Global Brands in Internet Search Advertising. ...
for advertising media research), 4428. The know-how group on "Production and Information Management" (Erfa-group PIM) is a ... It deals with the topics production, logistics and information management. Goal of the Erfa-group PIM is to inform its members ...
Speakers cover topics such as mobile marketing, online advertising, commerce, brand storytelling, and entrepreneurship. The ... the Bulgarian fair for advertising agencies. The 2012 conference was held on October, 1. Its three central topics were the rise ... Its topics addressed the influence of mobile technologies on business and society. Past speakers include Matt Mullenweg, Horace ... It will be focused only on topics related to technology startups. The conference would be structured in three keynotes each ...
Subscribed topics changes. E.g.: Some customers may use Aotol page monitor to track certain web page change. Push notification ... E.g.: A vendor may want to advertise their social offers to the customers. Event reminder. E.g.: Some application may allow the ...
Topics[change , change source]. Behavioral economics can explain many different kinds of human actions. Some of the topics ... There are many applications of the research, such as how to make public policy more effective or marketing and advertising ... Now that behavioral economics is growing in popularity, and more social scientists are researching the topic, ways to apply ...
We kitted out a Caravan and sold local advertising. The idea then formed to go Satellite and as I had space in the top floor of ... We played a full programme of music and covered many topics. We had many on air competitions which gained us a terrific ...
Meirick, P.C. (2004). "Topic-relevant reference groups and dimensions of distance: Political advertising and first-and third- ... Day, A. (2008). "Out of the living room and into the voting booth: An analysis of corporate public affairs advertising under ... Participants estimated self-other effects for (1) a campaign theme on gubernatorial vote choice, (2) television advertising on ... and gambling advertising, rap music and the number of users being concurrently online on the same media website, the exact ...
... advertising, media, and consumption. He is the producer of over 40 documentaries on media literacy topics and the founder and ... Jhally, in a speech from 2010 on the threat of advertising, states that "advertising is the most powerful and sustained system ... "Advertising & the Perfect Storm - Sut Jhally". YouTube Shop Till You ... Stop! "A Professor's Class Video Runs Into an MTV ... Jhally is often highly critical of popular culture, advertising, as well as various aspects of US foreign policy. In his 1991 ...
However, it still remains an influential book on the topic of consumer affairs. Nearly forty years later, in 1972, John G. ... The authors claim that advertising for these drugs is deliberately misleading and uses a variety of dishonest techniques from ...
You cannot post new topics in this forum. You cannot reply to topics in this forum. You cannot edit your posts in this forum. ... If the bird with the banner craps on someone, would that be a positive or negative view of the product/service being advertised ... If the bird with the banner craps on someone, would that be a positive or negative view of the product/service being advertised ... If the bird with the banner craps on someone, would that be a positive or negative view of the product/service being advertised ...
Advertising.com did the same thing to me a while back. This is a company that people seem to either love or hate.. Back when ... I use Advertising.com . I started with them before I had 10000 hits a month, and when I had about half that I was getting 80$ ... I can no longer recommend Advertising.com for providing ads for a site. I used them for a few months then I got this message ... But I thought Flycast only accepted sites with above 250k impressions for CPM advertising? Or did you make 22 CPM selling CPC ...
Popular Topics. Amtrak APTA BRT Chicago Transit Authority FTA high speed rail light rail MBTA MCI motorcoach New Flyer NJ ... SORTA to sell advertising to pay for bus benches. In a separate ordinance, the city agreed to stop removing currently illegal ... Connect Transit to add electronic advertising signs. Will split revenue with UberDisplays 50/50 over the five-year deal. ... King County Metro, Intersection extend advertising contract. The agency first tapped Intersection in 2005, when, operating as ...
Advertising. For Advertising, Commercial Reprints and/or HCP Recruiting information please visit our Advertising Center. ...
... advertising, and technology professionals, now in 6 global markets with year-round opportunities to learn and grow. ... Advertising Week is the premier event for marketing, brand, ... Advertising Week is a worldwide gathering of marketing, ... The only constant in advertising is change. Learn how to thrive in an ever-evolving environment from the leaders who have ... AWLearn is your essential education platform for marketing and advertising excellence, brought to you by the worlds experts. ...
After losing out to Google in the race to sign up Myspace as an advertising client, Microsoft has landed a deal with the US ... Search engines including Google, Yahoo and MSN have teamed up with The US Interactive Advertising Bureau (IAB) to develop ways ... Research by the Atlas Institute shows that the conversion rate from Search advertising is 22% better when used in conjunction ... In an interesting move, Google has started offering cost-per-action advertising to selected website owners on the Adsense ...
You cannot post new topics in this forum. You cannot reply to topics in this forum. You cannot edit your posts in this forum. ... How about we advertise on the top of petrol pump nozzles? Provided the media company dont have messages vetted by the oil cos ... Posted: Wed Aug 30, 2006 3:16 pm Post subject: petrol pump advertising. ...
This ftm Knowledge file reports on news coverage, advertising, endorsements and their effect on democracy at work. 84 pages. ... ftm Hot Topics JOIN ftm / ftm HOME / About ftm / Sponsor ftm / ftm Knowledge / ftm Resources / ftm RSS feed / ...
Maybe get advertising money?. You are welcome to suggest new categories, units and conversion calculators to be added to ... Re: Maybe get advertising money?. by convert-me.com » Sun Jan 29, 2012 4:26 pm ... Maybe get advertising money?. by Guest » Mon Jan 23, 2012 9:37 pm ...
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You cannot post new topics in this forum. You cannot reply to topics in this forum. You cannot edit your posts in this forum. ... Id have no gripe about him advertising a return of Calvin and Hobbes because hes really just advertising a particular page ... So in the advertising they make a comparison to another work. Thats common and fair. If you like (A), then try (B).. ... But you dont get to advertise your tribute. Thats just wrong. You sell your work on its own g**-d***ed merit, not on the fact ...
Topic: Truth in Advertising, Wells About the Author at IoE website. < Next Oldest , Next Newest > ... Antievolution.org Discussion Board > Specifically About Intelligent Design > The ID-files > Truth in Advertising ...
You cannot post new topics in this forum. You cannot reply to topics in this forum. You cannot edit your posts in this forum. ... Since then, I cant remember a day that they havent been advertising for teaching staff on various tefl websites. 7 months on ... Posted: Fri May 11, 2012 10:24 am Post subject: Kaplans continuous advertising. ...
However, this forum is not for advertising other services and 3rd party contests. If you would like to advertise with us, ... You are absolutely encouraged to advertise your RTSports leagues here. Solicit for owners or try to put together a new league. ... Its getting harder and harder to find managers and forums to advertize. I will respect your policy ... Advertising Leagues. https://www.rtsports.com/forums/viewtopic.php?f=6&t=20381 ...
RE: Bad advertising choice?. by phil_m » Sat Apr 09, 2005 11:27 pm ... Re: RE: Bad advertising choice?. by Rhakios » Sun Apr 10, 2005 1:15 pm ... Re: RE: Bad advertising choice?. by Erin » Sun Apr 10, 2005 9:57 pm ... Re: RE: Bad advertising choice?. by evilnick » Sun Apr 10, 2005 11:24 pm ...
You cannot post new topics in this forum.. You cannot reply to topics in this forum.. You cannot edit your posts in this forum. ...
You cannot post new topics in this forum. You cannot reply to topics in this forum. You cannot edit your posts in this forum. ... Posted: Tue Apr 26, 2011 5:23 am Post subject: Advertising for private tuition. ... but I assume other forms of advertising are also used. Also, I do understand that finding work is best done when one has ... and I was wondering if you could tell me the best places to advertise for those? Knowing Italy, word of mouth goes a long way ...
I agree...subliminal advertising isnt gonna turn you into a mind numbed robot and cause you to end your life or someone elses ... I think McDonalds has invested in subliminal advertising. I get my own Mac attacks on occasion. ... but I think you all are giving way too much credit to what subliminal advertising can do. ,hr height="1" noshade id="quote",,/ ...
This course will serve as an introduction to the critical study of advertising. We will be interested in examining advertising ... Section: 008 Advertising and American Consumer Culture Term: WN 2009 Subject: Communication Studies (COMM) Department: LSA ... As such, it is important to note that this is not a skills course in advertising design nor is it a course in consumer behavior ... Our approach to advertising and consumer culture will instead draw on such disciplines as art and design history, media studies ...
Q:What this mean? R:This mean to advertise your topic. Q:How i advertise: R:At topic end i write:Check ... Advertise thru first post(topic):. 1 topic = 1e*g. 3 topics = 2eg. 6 topics = 3e*g. 10 topic = 5 e*g. Contact: polarus.d3d ( ... Mutual advertising.. Q:What this mean?. R:This mean to advertise your topic.. Q:How i advertise:. R:At topic end i write:Check ... 3 Post advertise =1e*g. 7 Post advertise =2e*g. 12 Post advertise =4e*g. 18 post advertise =5e*g. 23 post advertise =7 e*g. ...
You cannot post new topics in this forum. You cannot reply to topics in this forum. You cannot edit your posts in this forum. ... False Advertising. The EUCantina Forums Forum Index » The Mos Eisley Cantina. View previous topic :: View next topic ...
You cannot post new topics in this forum. You cannot reply to topics in this forum. You cannot edit your posts in this forum. ... Were looking for a few labels and distros interested in advertising in our zine. If you are interested contact me, and we can ... Posted: Sat Jul 05, 2008 8:51 am Post subject: Antihuman Terror Zine Advertising Slots.. ...
  • If basically every week this guy did a comic about someone else's comic or other work, I'd have no gripe about him advertising a 'return of Calvin and Hobbes' because he's really just advertising a particular page that is an honest sample of what the comic is about. (thewebcomiclist.com)
  • But for much more exposure, your advertisement will also appear in the upper right hand side of the Pinecam homepage and in the advertising scroll area below the very popular Shout Box on the forum index page. (pinecam.com)
  • Over the past 10 years, I have heard from many men and I created a page that would give them a lot of information about dealing with menopause, but I hadn't thought of advertising in men's magazines. (minniepauz.com)
  • Official website Sut Jhally's page at U. Mass. Amherst Media Education Foundation NYT Filmography Sut Jhally on IMDb Sut Jhally v. James Twitchell: What's wrong with advertising? (wikipedia.org)
  • In 2004, the company developed a geotargeting technology, as well as Semantic Mirror - a technology for automatic web page topic identification. (wikipedia.org)
  • This ftm Knowledge file reports on news coverage, advertising, endorsements and their effect on democracy at work. (followthemedia.com)
  • Past columns include: Sporthound - a column by Nick Matlovich discusses sports-related news and topics. (wikipedia.org)
  • The News-Topic (formerly the Lenoir News-Topic, which was a consolidation of the earlier Lenoir News and Lenoir Topic) is a newspaper published in Lenoir, North Carolina and serving all of Caldwell County, North Carolina. (wikipedia.org)
  • The topics covered in Real Change are a mixture of progressive local news and information specifically pertaining to the homeless and poor. (wikipedia.org)
  • The way author uses synonyms to rephrase the task topic in the intro paragraph demonstrates their lexical skill, which is also evident in other parts of this essay. (ielts-blog.com)
  • However, this forum is not for advertising other services and 3rd party contests. (rtsports.com)
  • Each month, on the 1st, the Pinecam Sales Team adds two announcement topics in the Pinecam bidding/reserving forum: one for the Banner Advertisement, one for the Featured Local Businesses Forum/Homepage Advertisement. (pinecam.com)
  • You may add a reply to the Featured Local Businesses Forum/Homepage Advertisement topic indicating you desire one of the slots available. (pinecam.com)
  • The topic lends itself to analysis, you could examine consumer behavior, which is a psychological study of the buying habits of people, and measure the level of responsibility that advertising plays in influencing the decision of the consumer. (enotes.com)
  • You may add a reply to the Banner Advertisement topic with your bid. (pinecam.com)
  • The study concludes that there is a large difference in basic understanding of the purpose of advertising between children of a younger age and of an older age, and as a result different age groups have different reactions to televised advertisement. (wikipedia.org)
  • He continued his studies at Simon Fraser University, where he received his PhD. Jhally is often highly critical of popular culture, advertising, as well as various aspects of US foreign policy. (wikipedia.org)
  • However, spot advertising was not the only commercial promotion that came to be popular. (wikipedia.org)
  • Today people are surrounded by advertising. (ielts-blog.com)
  • On the one hand, this phenomenon could denote that although we have already had a diverse range of , people are still capable of inventing innovative approaches catering for all kinds of requirements of advertising. (ielts-blog.com)
  • More purposeful is, therefore, the fact that, besides booming of the advertising, it constitutes a major reason why people could be so prosperous in this digital age. (ielts-blog.com)
  • In the process of achieving this the masters of the advertising system, global corporations bent on nothing but private profits, will be responsible for the deaths of millions of people, mostly non-Western. (wikipedia.org)
  • There will be some generations that will necessarily not need the explanation of faith compared to the topics where people will need to know the meaning of human life. (wikipedia.org)
  • Real food for real people" from the San Francisco firm of Ketchum Advertising. (wikipedia.org)
  • It covers legislation, politics, events and the three most important topics that concern people with disabilities - transportation, housing and employment. (wikipedia.org)