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  • effectiveness
  • To ensure your firm's maximizing its social media effectiveness, now's the time to check your organization's social media marketing IQ. (clickz.com)
  • These questions will help you assess where your organization is in terms of social media marketing maturity and where you may need to improve effectiveness. (clickz.com)
  • search
  • If you don't have the budget for professional social media monitoring, use free options such as Google Alerts, Twitter Search, and Google Analytics. (clickz.com)
  • level
  • As you make your 2012 marketing plans, consider what you need to do to take your social media marketing to the next level. (clickz.com)
  • efforts
  • Are you promoting your social media marketing efforts? (clickz.com)
  • Do you have tailored call-to-action and tracking mechanisms integrated into your social media marketing efforts? (clickz.com)
  • Do you have headcount dedicated to your social media marketing efforts? (clickz.com)